'Customer development process' presentation slideshows

The Customer Development Methodology

The Customer Development Methodology. Steve Blank Sblank@kandsranch.com. Goals of This Presentation. A new model for startups Introduce the Customer Development model Translate this knowledge into a better Company. Product Development Model. Concept/ Seed Round. Product Dev.

769 views • 76 slides

The Customer Development Methodology

The Customer Development Methodology. Steve Blank. Goals of This Presentation. A new model for startups Introduce the Customer Development model Translate this knowledge into a better Company. Product Development Model. Concept/ Seed Round. Product Dev. Alpha/Beta Test. Launch/

787 views • 75 slides

Marketing

Marketing. Exercise 1. Brainstorming What is marketing?. Question time?. Define process of what you do? What is it called? What is sales? What is relationship? What is sales cycle? Case Study will come first. Sales Activity. Take Away. Case study.

594 views • 48 slides

Customer Development

648 views • 42 slides

Session 1

Session 1. OLD MARKETING Transaction oriented Market share oriented All customers are equal Marketers sell 4P marketing Mass marketing Sell to the customer Focus on new customers Offensive Broadcast oriented Transaction profit. NEW MARKETING Relationship oriented

567 views • 41 slides

Technology Ventures : From Idea to Enterprise

11. The Marketing and Sales Plan. Successful salesmanship is 90 percent preparation and 10 percent presentation. Bertrand R. Canfield. Summary. What is the best way to attract, serve, and retain customers?

453 views • 27 slides