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Bob stone - PowerPoint PPT Presentation

Direct Marketing Course Spring 1999

Direct Marketing Course Spring 1999. Ron Rymon IDC, Herzliya. Syllabus. Class 1,2: Direct Marketing Overview Class 3: DM Offer and Clubs in Israel (AB Data) Class 4,5: Database Marketing Technologies Class 6: Strategic Application of Database Marketing (Pelephone).

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Bob stone - PowerPoint PPT Presentation

Direct Marketing Course Spring 1999