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The Popularity of Cable Content is Growing While Big Portals are in Decline

The Popularity of Cable Content is Growing While Big Portals are in Decline. Total Minutes. Avg. Min per Visitor. Avg. Days per Visitor. Total Minutes. Avg. Min per Visitor. Avg. Days per Visitor. 17%. 18%. 15%. 12%. 5%. 4%. Total Minutes. Avg. Min per Visitor.

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The Popularity of Cable Content is Growing While Big Portals are in Decline

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  1. The Popularity of Cable Content is Growing While Big Portals are in Decline Total Minutes Avg. Min per Visitor Avg. Days per Visitor Total Minutes Avg. Min per Visitor Avg. Days per Visitor 17% 18% 15% 12% 5% 4% Total Minutes Avg. Min per Visitor Avg. Days per Visitor -11% -15% -14% Source: comScore; Media Trend Report; February 2013 vs. February 2014; Represents average % change over all ad-supported Cable nets; Duplicated

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