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2011 Toyota Avalon Experience. Welcome. [Name of Instructor(s)] . “Major” Minor Change. What’s New for 2011?. XL grade discontinued All new exterior update includes sheetmetal (except roof and doors) LED Light-pipe feature in head and tail lamps Chrome lower door molding

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2011 Toyota Avalon Experience

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2011 Toyota Avalon Experience


[Name of Instructor(s)]

“Major” Minor Change

What’s New for 2011?

  • XL grade discontinued

  • All new exterior update includes sheetmetal (except roof and doors)

  • LED Light-pipe feature in head and tail lamps

  • Chrome lower door molding

  • New exterior colors

  • Discontinued exterior colors

  • New standard features

Avalon new standard features:

Bluetooth® phone and audio connectivity

Backup camera

Integrated XM Satellite Radio with 90-day trial subscription

Leather interior

Glass moonroof

What’s New for 2011?



Our Goals for Today

  • Develop your skills to:

    • Learn key advantages Avalon has over the Buick, Hyundai and Ford

    • Learn a few delivery tips for the new Avalon


Session Agenda

  • Classroom: the customer and Avalon

  • Investigate the competition

  • Explore Avalon’s competition via VR360

  • Explore GEN 6 NAV

  • Explore Avalon and the Hyundai Genesis presenting your findings

  • Wrap-up of key points

Ground Rules

  • Silence cell phones

  • Participate

  • Respect everyone’s opinion

  • Use your Participant Reference Guides

2011 Toyota Avalon Experience

Product Overview

Avalon Customers

  • Married

  • Empty-nesters

  • Grandchildren

  • Community cornerstones

Reason Avalon Customers Buy Avalons

  • Value: equipment and price

  • Comfort

  • 2011: add technology

Avalon Marketing Message

  • Luxurious

  • Smooth ride

  • Roomy interior

  • Technology features that will attract younger customers

Avalon Lineup


Avalon Limited


  • Engine: 3.5-Liter DOHC 24-Valve V6 with Dual Independent VVT-i

  • Transmission: 6-speed Electronically Controlled automatic Transmission with intelligence (ECT-i) and sequential shift

  • Fuel economy estimates: 20 city/29 highway mpg

Avalon Exterior

  • Styling:

    • Grille and fascia lowers visual center of gravity

    • Light pipe design

    • Fog lamps have a wide-angle projection

    • Grade badging is eliminated

    • Color-keyed foldable power heated outside mirrors with turn signal indicators

Avalon Exterior

  • Limited grade has a new wheel design

  • Standard 17-inch wheels

Front Row

  • Spacious cabin

  • Visibility

  • Suspension-tuned for a smooth ride

  • Quiet cabin

  • Heated and ventilated seats

Back Row

  • Reclining rear seat

  • Ample leg room

  • Open feeling

  • Head room

Cargo Area

  • Large area for luggage

7 Airbags

Driver and front passenger airbags with Advanced Airbag System

Driver and front passenger seat-mounted side airbag and front and rear side curtain airbag

Driver knee airbag


Leather-trimmed interior

8-way power driver’s seat

4-way power passenger seat

Reclining rear seat

Avalon Grade Standard Equipment

Wide-angle fog lamps

Body color outside door handles

Power tilt/slide moonroof

Power heated outside mirrors, auto-dimming, turn signal indicators

Avalon Grade Standard Equipment

Backup camera

AM/FM CD player with:


nine speakers

XM® Radio

auxiliary audio jack

USB port with iPod® connectivity


Avalon Grade Standard Equipment

Smart Key w/Push Button Start

HID headlamps with auto level control, auto on/off, DRL

Power outside mirrors add memory and puddle lamps

Rain-sensing windshield wipers

Chrome outside door handles

Limited Grade

Perforated Leather-trimmed, heated and ventilated, 8-way power front seats w/lumbar and power driver’s seat cushion extension

Driver’s seat memory

Wood-grain-style and leather-wrapped steering wheel and shift knob

Audio system adds: JBL Synthesis®, 6-disc CD changer, 12 speakers including subwoofer

Power rear sunshade

Limited Grade

Avalon Delivery

  • Key customer satisfaction features:

    • HVAC

    • Wipers

    • Audio controls


  • Make an appointment

  • Register at www.toyotaownersonline.com

Avalon VR360

Avalon Key Points Quiz

Avalon Key Points Quiz

  • 1.Considering the target customers, a winning Avalon product presentation should concentrate on:

    • A.Horsepower and torque comparisons

    • B.Roominess, smooth ride, NVH

    • C.Cubic feet or golf bag cargo comparisons

    • D.Fuel economy comparisons

Avalon Key Points Quiz

  • 2.Style features to point out on the new Avalon include:

    • A.LED light pipe taillamps

    • B.Wheels

    • C.Wide stance

    • D.All of the above

Avalon Key Points Quiz

  • 3.The number-one feature that all Avalon customers need to know about is:

    • A.VSC OFF switch

    • B.Reclining rear seats

    • C.Steering wheel controls

    • D.Depends on the customer

Avalon Key Points Quiz

  • 4.How many grades are available on the new Avalon?

    • A.1

    • B.2

    • C.3

    • D.4

Avalon Key Points Quiz

  • How many airbags is the 2011 Avalon equipped with?

    • A. 6

    • B. 7

    • C. 8

    • D. 9

Avalon Key Points Quiz

  • Grade badging has been eliminated from the 2011 Avalon?

    • A. True

    • B. False

Avalon Key Points Quiz

  • Which of the following are offered standard on the 2011 Avalon, that Buick customer’s will have to pay extra for on its 2010 LaCrosse?

    • A. Backup camera

    • B. Moonroof

    • C. GEN 6 NAV

    • D. Premium Audio

Avalon Key Points Quiz

  • The 2011 Avalon has better fuel economy, more interior room, and a lower curb weight than the 2010 Buick LaCrosse and the 2010 Ford Taurus.

    • A. True

    • B. False

Avalon Key Points Quiz

  • What generation Denso navigation system is available on the 2011 Avalon?

    • A. 3rd

    • B. 4th

    • C. 5th

    • D. 6th

Avalon Key Points Quiz

  • Avalon Grade’s standard AM/FM CD player comes with MP3/WMA, XM® Radio, auxiliary jack, USB port with iPod® connectivity, Bluetooth® and…

    • A. 7 speakers

    • B. 8 speakers

    • C. 9 speakers

    • D. 10 speakers

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