Ph.d.-forsvar. Towards semiocy? Nikolaj Elf Institut for Filosofi, Pædagogik og Religionsstudier 7. november 2008. Afhandlingens titel. Towards semiocy?
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How may we didactically rethink and integrate H.C. Andersen fairytales, media pedagogy and “Danish” mother tongue education / standard language education (MTE/StLE) at commercial upper-secondary level?
“I use the term “mode” for the culturally and socially produced resources for representation and “medium” as the term for the culturally produced means for distribution of these representations-as-meanings, that is, as messages. These technologies―those of representation, the modes and those of dissemination, the media― are always both independent of and interdependent of each other.” (Kress 2004: 6f)