Writing for mass media
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Writing for Mass Media. Spring 2009. Today’s agenda—Jan. 22. To review the communication model To practice work with the AP Stylebook Grammar moment—there, they’re, their To take Quiz #1 To discuss Outside Assignment #1 To discuss Changing Concepts of News. News.

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Writing for Mass Media

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Writing for mass media

Writing for Mass Media

Spring 2009


Today s agenda jan 22

Today’s agenda—Jan. 22

  • To review the communication model

  • To practice work with the AP Stylebook

  • Grammar moment—there, they’re, their

  • To take Quiz #1

  • To discuss Outside Assignment #1

  • To discuss Changing Concepts of News


Writing for mass media

News

  • http://voices.washingtonpost.com/federal-eye/2009/01/_in_a_move_that.html?hpid=topnews

  • http://www.broadcastingcable.com/article/162512-Media_Praise_Obama_FOIA_Fixes.php?rssid=20065


Communication model review

Communication model review

Sender Receiver

Noise

Noise

Noise

Feedback

Channel

Message

Frame of reference

Frame of reference

Feedback

Noise

Noise

Noise


Ap stylebook

AP Stylebook

  • In alphabetical order

  • Read the complete listing

  • Examples:

    • People or persons

    • 123 Stone Drive or 123 Stone Dr.

    • Jan. 22 or January 22


Grammar moment

Grammar moment

  • There—denotes place; here or there

    • Example: Place the book over there.

  • They’re—Contraction for they are. Apostrophes denote possession or take the place of missing letters. In this case, the missing letter is an a.

    • Example: They’re moving next week.

  • Their—a personal pronoun that denotes possession.

    • Example: It was their turn to host the meeting.


Quiz 1

Quiz #1

  • You may use your stylebook.

  • Circle the correct answer.

  • Turn it in when you are done.

  • Review the handout on Outside Assignment #1.


Outside assignment 1

Outside Assignment #1

  • Due next week Tuesday

  • Answer the questions for each story

  • Only use coverage of the inauguration


Concepts of news have changed

Concepts of News Have Changed

  • Multimedia field

    • www.tbo.com

    • http://www2.ljworld.com/

  • Convergence—web first mentality

  • Survival of all media is likely

  • Citizen journalism and blogs

    • Is this journalism?


Impact on journalism

Impact on Journalism

  • Continual deadline from constant news cycle

  • Interactive content

  • Related links—research and reporting intensified

  • Nonlinear structure—links throughout the story; may not read from beginning to end

  • Databases for increased searching

  • Personalized

  • Specialized beats

  • Public journalism creates biased reporting


Job skills

Job skills

  • News specialists rather than broadcast, newspaper, magazines

  • Understanding of multimedia

  • Still the need for sound writing skills; according to industry experts, this is the most needed skill and the most lacking


Tuesday s agenda

Tuesday’s agenda

  • To discuss Outside Assignment #1

  • To finish discussing Changing Concepts of News


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