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Bollywood versus Hollywood

Bollywood versus Hollywood. The Battle of the Dream Factories Author: Heather Tyrell. What is Bollywood ?. North Indian film factory The most prolific film factory in the world Connection of two words - Bombay and Hollywood B. produces about 800 films/year. Commercial Mainstream Dominant

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Bollywood versus Hollywood

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  1. Bollywood versus Hollywood The Battle of the Dream Factories Author: Heather Tyrell

  2. What is Bollywood ? • North Indian film factory • The most prolific film factory in the world • Connection of two words-Bombay and Hollywood • B. produces about 800 films/year

  3. Commercial Mainstream Dominant Culturally-imperialistic Non-commercial Indigenous National Politicised Democratic Serious content First Cinema x Third Cinema ? Bollywood is ... Boundaries between First and Third World products are not so clear as they used to be

  4. Bolly vs Holly • Bolly earns big amount of money → Holly wants it • Holly tries to infiltrate into Indian market or replace Bolly → No success, Bolly survives Question: Why did Bollywood survive? Answer: Because of the culture. Result of the battle: As for culture Bolly is the winner x economically Holly is the winner

  5. Typical of Bollywood film is … • Mixture of everything (comedy, tragedy, musical, melodrama, song and dance sequences) • Lenght (3 hours) • Music (popular music=film music) • Religious iconography of actors

  6. Cultural globalization • Style the film is made in • Changing of languages (Hindi and English) • Western way of clothing • Films are settled in USA

  7. Conclusion • Competing between Bollywood andHollywood has become popular • Bollywood is under western and domestic pressure at the same time • Bollywood uses some features of western cinema but as a whole it is different than Hollywood

  8. Thank you for your attention If you want to know more about Bollywood : Book : Bollywood Cinema (N1 – 202)

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