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Behavioral Finance

Behavioral Finance. Economics 437. Readings. Daniel Kahneman, “Thinking: Fast and Slow” Michael Lewis, “The Undoing Project”.

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Behavioral Finance

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  1. Behavioral Finance Economics 437

  2. Readings • Daniel Kahneman, “Thinking: Fast and Slow” • Michael Lewis, “The Undoing Project”

  3. Imagine that one in every thousand athletes use steroids. Imagine also that the test for steroids has a 5 % false positive rate. If a particular athlete tested positive for steroids what is the probability that that athlete was a steroid user • [0.001] • [0.020] • [0.65] • [0.95]

  4. A Dilemna • US is preparing for the outbreak of an unusual foreign disease which is expected to kill 600 people • Program A: 200 people will be saved • Program B: 1/3 probability that 600 will be saved; 2/3 probability that no one will be saved

  5. Regression to the mean • Highly intelligent females tend to marry men who are less intelligent than they are • The correlation between the intelligence scores of spouses is less than perfect (and men and women do not differ in intelligence on average)

  6. Vagueness -- Game 1 Consider an Urn Containing: ½ red balls ½ green balls If you can pick a red ball you win $ 100, otherwise zero

  7. Vagueness -- Game 2 Consider an Urn Containing red and green balls, But we have no idea how many of each If you can pick a red ball you win $ 100, otherwise zero

  8. Insurance Distortions • Flight Insurance …. $ 100,000 coverage in case of • Terrorism $ 7.42 • Anything but terrorism $9.00 • Anything $ 7.44

  9. Buy me a beer! • From a resort • From a small country town store

  10. Fairness and “Reference Points” • Shortage of cars develops • Dealer raises prices $ 200 above list • 71 % unfair • Dealer has been selling these cars at a discount of $ 200 below list price. He now eliminates the discount • Only 42 % unfair

  11. Cutting wages • A small co employs several people. Workers’ incomes have been about average for the community. Business is slow. Owners reduce the workers’ wages by 10 percent for the year • 61 % unfair • A small co employs several people. The workers have been receiving a 10% bonus each year. Business is slow. Owners eliminate the bonus for the year. • 20 % unfair

  12. Tipping • Survey • A restaurant you visit frequently, bill is $ 10, what is the tip? • $ 1.28 on average • A restaurant in another city that you do not intend to return to • $ 1.27 on average

  13. Another Example • Can of insecticide costs $ 10 • Current risk level 15 out of 10,000 (injured) • What would you pay to eliminate the risk • Result of survey $ 3.78 • Same can but has no risk • What price reduction would be okay to have a 1 in 10,000 risk? • 77 % said they would refuse to buy the product at any price if the risk were increased

  14. Anchoring (the bag of marbles) • 50 red; 50 white • Probability of drawing a red marble • 90 red; 10 white • Probability of drawing (with replacement) 7 red marbles in a row

  15. Anchoring (the bag of marbles) • 50 red; 50 white 50% • Probability of drawing a red marble • 90 red; 10 white 48% • Probability of drawing (with replacement) 7 red marbles in a row • 90 red; 10 white 52% • Probability of drawing (with replacement) at least one white marble in 7 tries

  16. Going to the UVA Basketball Game • Paid $ 500 for a courtside ticket • As you try to enter, you realize you have lost the ticket • Someone offers to sell you another ticket for $ 500….would you buy it? • You are on the way to the basketball game and have decided to pay $ 500 for a courtside ticket • As you try to enter, you realize that you have lost two hundred dollar bills, but still have several left and can buy the ticket • Would you still buy the ticket?

  17. Another Dilemna • Program C: If adopted 400 people will die • Program D: 1/3 probability that no one will die and 2/3 probability that 600 people will die

  18. Sunk Costs • A man joins a tennis club and pays a $ 3000 yearly membership fee. After two weeks of playing, he develops a tennis elbow • He continues to play (in pain) saying: “I don’t want to waste the $ 300”

  19. Naïve Diversification • Four Choices: • Three Bond Funds • One Stock Fund • Put ¼ in each • Four Other Choices • Three Stock Funds • One Bond Fund • Put ¼ in each

  20. Perceptions of “Randomness”- an example of “representativeness” • In a population of families with exactly six children, which sequence of births is more likely: • B B B G G G • G B B G B G • School A has 65 % boys, School B has 45 % boys • You enter a class at random with 55 % boys • Is this class more likely from School A or School B?

  21. 20 marbles, randomly divided among five children I II Alan 4 4 Ben 4 4 Carl 5 4 Dan 4 4 Ed 3 4 In many rounds of random assignment, which of these results is more likely?

  22. The End

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