2012. 10. 30

1. The elderly has made the Seoul, the Seoul will ensure the life of the elderly 「Happy Senior, Supporting Senior Citizens in Designing New Life Maps」 Age-friendly City, Seoul 2012. 10. 30 Seoul

2. Background The old man in Seoul? The number of elderly people living alone The population of elderly • 2013 • 210,000 • Male60,000 • -Female150,000 Life expectancy Male 76.4 years old Female 83 years old 2013 1,112,074 -Male481,186 -Female630,888 In Social carelessness Exposed to poverty, disease, loneliness, inaction Elderly suicide rate Poverty rate of the elderly • 2011 • 64.4 • The highest among OECD(per 100,000) 2006 45.1% -Three times the OECD

3. Background AGE-QUAKE Post-agedSociety 1.95mil. (20.3%) Aged Society 1.40mil. (14.1%) As of the end of 2011 with an yearly increase of 50,000 seniors 1.04mil. (10.2%) Aging Society 710,000 (7.3%) 530,000 (5.4%) Years from aging to aged society The U.S.73, Japan24, Korea18,Seoul14(the fastest pace in the world) 2000 2005 2011 2019 2027 The Social care and unlimited responsibility for protecting the rights of senior citizens, income security, healthy aging is the duty of our generation A comprehensive, strategic response is required : Action Plan

4. Policy Directions Senior policies expanded to various fields It now includes housing, transport, education, culture and health. Seniors now include baby boomers(1955-1963) A new set of policies required for this new typeof seniors Seniors in need of tailored policies age, health and income to be considered for various policies Senior policies are not just welfare policies!

5. Promotion System Happy Senior, Supporting Senior Citizens in Designing New Life Maps Creating Virtuous Cycle of Welfare Respect & Gen. Integration(6) Care & Health (6) Welfare policy for participation 6 Area, 35 Policy Project (New Project21 / Enlargement Project14) Enhancing Realization for linkage 3 year plan Stable life in advanced age (6) Support for the 2nd stage life (6) Supporting Baby-boomer Expanding retirement social participation Spreading a culture of respect for the elderly Supporting a iintergenerational integration Age-friendly Environment (5) Vibrant Life (6) Leisure and cultural activities to enhance support Senior centers to switch to the familiar Customizing to each individual job offer Create new jobs Elderly living alone enhanced care Elderly support the health of body and mind Community-based infrastructure to welfare Providing a comfortable house to live

6. Performance Indices Life of the elderly livingwill vary as follows Nursing care service utilization rate(%) Employment rate of elderly (%) Images of the elderly (100 points) Elderly suicide rate (per 100,000) Utilization rate of welfare facilities (%) 64.4 17.0 63 10.0 30 ’13 ’13 ’13 ’13 ’13 ’14 ’14 ’14 ’14 ’14 ’15 ’15 ’15 ’15 ’15 ’12 ’12 ’12 ’12 ’12 27 16.5 60 9.2 62.4 8.5 58 24 16.0 60.4 6.9 15.5 22.5 54.8 58.4 Stable Life in Advanced Age Support for 2nd Sage Llfe +Respect & Gen. Integration Healthy Aging Healthy Aging Vibrant Life+Age-friendly Environment

7. Actively support for Baby boomers Supporting the 2nd Stage Life for Babyboomers Enlargement Social Partispation for Professional retirees 1 2 Support for the 2nd Stage Life

8. Support for the 2nd stage life Baby boomer Expo promotion(public-private co-host) Enhance new senior targeted continuing education Establishment 2nd life design center– 15 Supporting the design of Baby-boomer’s second life 15 1 10 5 ’14 ’15 ’13 2nd life design center - Supporting Baby-boomer 2nd life design, social contribution, employment training Civic education liberal arts college established in the new senior(2nd life design etc.) Expo promotion in conjunction with the existing senior jobs expo Launched 「2nd life design center」(’12) Operating the continuing education courses by internet and mobile phone - Sharing Baby boomer’s issues and social responsibility issues presented(NGO, cooperative etc.) Expanding education by 2nd life design in senior business center(annually300 persons)

9. Support for the 2nd stage life The establishment of a talent bank of retired professionals New elderly organizations development & support The establishment of new senior policy advisory group 50 500 Support to social participation activities of professional retirees 2 30 300 Discovering elderly organization of public interest, senior vocational club 10 200 More than 20 of the senior, the elderly organization, experts consisting of the council’13.1~) Consultation and policy advice regarding employment, care, leisure - Technical education, specialized school lectures and demonstrations, spread the craftsmanship and professionalism <people> Supporting the senior jobs in Seoul and generation integration community programs ’14 ’14 ’15 ’15 ’13 ’13 Subject matter experts pool New elderly organization New governance Seoul Administrative & financial support New elderly org. Policy proposals The establishment of finance, economy, education, and labor pool expertise retirees(’13~) Conduct the project Monitoring Discovering the Senior Meister(shoes, metal, meat, etc.)(’13~) Citizens, Senior

10. Providing Jobs to Seniors Wanting to Work Providing custom job by senior characteristics Development and support of new senior jobs 1 2 Stable life in advanced age

11. Stable life in advanced age Support of employment in private sector Set up for online job placement Enlargement the public jobs- 63,000 Senior job offers according to the characteristics 63,000 1 51,000 Step-by-step expansion of the community-centered jobs 40,000 - From 2013, extend the public participation period to 9 months, Elderly care of the elderly 465 pilot project conduct 12 months ’14 ’15 ’13 Number of jobs(’12,35,000) Consulting, Professional volunteer Corporate re-employment Senior job center enhance the ability of the job search(‘13~) Low income,Vurnerable class Middle-income, Generalist High- income,Professional Public work Strengthen cooperation with job-related public and private organization(‘13~) Providing seniors online job matching services(www.seoulsenior.or.kr, ‘13~) Collaboration with private senior portal site(providing the information on senior jobs, and care services, ‘13~) Plans for job offers by senior characteristics

12. Stable life in advanced age Urban-rural exchange jobs business by private-10 Expand senior business club and social enterprise– 35 Elderly targeted development of new jobs 10 Develop and support of senior new jobs 15 20 2 5 12 15 After conducting a pilot project implementation jobs idea competition 12 9 2 - Silver consultant, health promotion activists, senior cultural heritage keeper etc. ’14 ’14 ’14 ’15 ’15 ’15 ’13 ’13 ’13 Senior club(’12,7) Social enterprise(’12,9) Support urban-rural exchange business To help the busy farming season in rural area by urban elderly(Onion harvest etc.) - The metropolitan area conduct a pilot project(‘13)and expand nationwide <unit: number> Annual senior center expansion -15 - Baking cookies, proctor, interpretation, forest ecology commentary etc. Suitable for the elderly cooperatives and sicial enterprise development –20 - Senior sitter, research, book café, grandparents parenting the room, family day care etc.

13. Enhancing health & care support systems for seniors Enhanced care about elderly living alone 1 Support the elderly healthy of the body and mind 2 Care & Health

14. Care & Health Functional evaluation and exercise prescription elderly living alone Provide personalized care services targeted elderly living alone Expand the care beneficiaries linked private resources– 50,000 persons Enhanced care about elderly living alone - Forming the friendship with talking and sponsored goods by K-12 students(19,872 schools) and religious believers etc. 25 50,000 1 15 25,000 Computerized system for integrated management of elderly living alone 12,500 5 Support cooperative elderly care and social enterprise business - Provide fee-based services, such as safety confirmation - DB construction elderly living alone(210,000 people), identity individual needs and case management ’14 ’14 ’15 ’15 ’13 ’13 <unit : persons> Elderly living alone DB Individualized case management Care service information Elderly living alone rated physical function(’14~)→ providing preventive and curative services Elderly living alone 1:1 matching with community 361 org.10 type 210,000 people 60,000 people - Therapist training exercise and promotion the students volunteering Installation on integrated care support center (25) Number of integrated care support center - Comprehensive management of elderly care support by public health, community center etc. Computerized system for integrated management

15. Care & Health Strengthen the elderly suicide prevention Strengthen elderly support service at home- 22,500 people Support on non-receipt elderly long term care– 3,870 people 22,500 3,870 • Support the elderly healthy of the body and mind 62.4 2 15,000 2,061 60.4 1,358 4,500 58.4 Support eliminated copayments for beneficiaries aged(‘13~) <people> - Long-term care benefits, comprehensive senior care service ’14 ’14 ’14 ’15 ’15 ’15 ’13 ’13 ’13 Elderly support service at home Support on non-receipt elderly long-term care Elderly suicide rate per 100,000 population Mental health assessment census targeted the elderly living alone→ special risk management - Inpatient convalescent home care services and supports up to 20 hours(annually) <people> Gatekeeper training(annually2,000 people) - Elderly caregivers, home managers, visiting nurses etc. • Elderly care services in general are not subject to support the elderly(‘13~)

16. Creating senior-centered city environment Development community-based welfare infrastructure 1 Provide comfortable housing to the elderly 2 Age-friendly environment

17. Age-friendly environment Applying the universal design guidelines Continued expansion of welfare facilities for the elderly– 764 Reorganize the function of senior community center Youth center Development community-based welfare infrastructure Senior center 764 1 Community network (Senior community center) 721 Elderly welfare facilities reflect user characteristics(’13~) - Apply the guideline for remodeling and augmentation(driveway, interior space, color, light etc.) • Strengthen the hobbies, health, education course → customized community needs(’13~) • Community-led change to senior center and integrated generation program • Strengthening associated community resource, such as youth center, nursery (’13~) • Enhance the supporting of digital aging(smartphones, SNS etc.)(’13~) Small-scale community-based elderly welfare center- ’12,37 → ’15,70 Nursing homes- ’12,446 → ’15,494 Day & night protection day care center certification- ’12,170 → ’15,200 687 ’14 ’15 ’13 Welfare infrastructure Private organization

18. Age-friendly environment Senior-only rental housing supply expansion Provide the supportive housing to elderly living alone– 20 buildings with 300 households Providing the comfortable housing to the elderly 5,121 (1,029) 300 (20 buildings) 2 4,092 (638) 150 (10 buildings) 3,454 (596) Supply the lower levels of rental housing(1~2 floors)(barrier-free design) Customized elderly housing in the heart of complex facilities Operating planning ’14 ’14 ’15 ’15 ’13 ’13 Senior-only rental housing Supportive housing to elderly living alone • Providing housing who old age, living alone including human services • Operations planning about group home and home stay model (’13~) • Urban residential purchase, remodeling and started to supply(’14~) <household>

19. Supporting seniors’ lively, decent recreation activities Imposing a vibrant leisure activities will lay the foundation 1 Conversion of open space for community to senior center 2 Vibrant life

20. Vibrant life Activating the senior club– 60개 Fostering the senior cultural zone Expansion of program on new age-old culture Imposing a vibrant leisure activities will lay the foundation Development the cultural club (sports, art etc.) and support exhibitions 60 1 40 Develop a comprehensive plan considered to preferred facilities, programs of elderly(’13) 20 Sports instructor training for senior <number> Composition of intergenerational communication and exchange space(’14~) ’14 ’15 ’13 Senior club - Silver salon, silver library, theater, café, counseling center etc. Fostering Seoul Film Festival for elderly, held the senior theatre festival(’14~) Conducting the senior K-Pop contest, fashion shows(’13~) - Sponsored by private organizations or public offering as a business promotion activities

21. Vibrant life Training coordinator on senior center– 90 people Enable the local council for senior center Support the specialized program for senior center– 100 • Conversion of open space for community to senior center 90 (Total facilities) 100 2 57 (city facilities) 50 15 (pilot) 30 Induce changes to Senior centers by fostering professional 3 people ’14 ’14 ’15 ’15 ’13 ’13 - Elderly propensity analysis using senior center, design the customizing program Number of coordinator on senior center Specialized program for senior center <persons> Participating with borough + branch of senior association + senior community center + experts Operating the type of program to meet local conditions(apartments, houses etc.)

22. Enhancing seniors’ roles in communities Laying Foundation for Respect for Seniors 1 Discovering and supporting Generation Integration Community Programs 2 Respect & Gen. Integration

23. Respect & Generational Integration Social contribution activities for the elderly and organizations to identity and prizes Strengthen the role of the elderly in the community– 100projejts Development of advanced age-friendly guidelines for broadcasting Laying foundation for respect for Seniors 100 Extension 1 Pilot test on 1 community 50 Guideline development 20 Appropriate senior program director ratio and increasing the positive image for the elderly Support small-scale community(community center, school etc) based activities Annually awards three areas for the elderly and organizations Award for storytelling through the promotion practices ’14 ’14 ’15 ’15 ’13 ’13 - Granpachinese lessons, Fairy tales granma-to-speech Launching the pilot program of senior radio program and in the future extended review

24. Respect & Generational Integration Generational integration programs 「Generational Consensus Talk Show」 – Twice a year Single seniors sharing housing with college students • Enhancement of generational comm. & assistance 2 Senior Sharing housing College students Life support services The young and old exchange honest opinions on critical issues Elderly groups and youth groups support the interaction and co-operation Students pay low rents and offer basic life support services in exchange

25. Funds It is for all of us to invest $ 1,210 billion $ 958 billion $ 679 billion 3 years invested a total of $284.7 billion (Approximately $ 94.9 billion annual investment) ’14 ’14 ’14 ’14 ’14 ’14 ’15 ’15 ’15 ’15 ’15 ’15 ’13 ’13 ’13 ’13 ’13 ’13 $ 582 billion 2012 2013 2014 2015 Age-friendly environment (Annually$88 billion) Support for the 2nd stage life (Annually$76billion) $ 230 billion $ 1,977 billion $ 198 billion $ 264 billion $ 153billion $ 25 billion Respect & Gen. integration (Annually $8 billion) 123 93 13 92 833 74 642 91 7 84 60 56 Government-sponsored$85.8 billion 23 502 53 5 81 15 Vibrant life (Annually$51 billion) Stable life in advanced age (Annually$659 billion) City-sponsored$ 198.9 billion Care & health (Annually$ 66 billion)