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Engaging with stakeholders

Engaging with stakeholders. Presentation to SAFESPUR workshop 3 July 2007 Jon Phillips NDA Communications Director. Agenda. The NDA Approach to stakeholder engagement National Stakeholder Group Site-based consultation The NDA web site Lessons learnt Conclusion. The NDA.

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Engaging with stakeholders

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  1. Engaging with stakeholders Presentation to SAFESPUR workshop 3 July 2007 Jon Phillips NDA Communications Director

  2. Agenda • The NDA • Approach to stakeholder engagement • National Stakeholder Group • Site-based consultation • The NDA web site • Lessons learnt • Conclusion

  3. The NDA • NDPB established in 2005 • Remit to clean up the civil public sector nuclear legacy • Sites and facilities built from 1940’s onwards • Annual funding of ~£2.8Bn • Based in West Cumbria • Responsible for 20 former UKAEA and BNFL sites & integrated waste strategy

  4. NDA Strategic Priorities • Safety, security and environmental performance • Hazard reduction • Securing a stable funding environment • Stakeholder engagement and meeting socio-economic obligations • Delivering value for money from our contractors • Developing integrated waste solutions • Maximising income to offset the cost of decommissioning • Building an effective industry through competition, skills and R&D • Developing the NDA into a world class organisation

  5. Changing perceptions Government expectations: Openness, transparency and pro-active stakeholder engagement NDA mission statement: To deliver safe, sustainable and publicly acceptable solutions to the challenge of nuclear clean-up and waste management. This means: • Never compromising on safety or security • Taking full account of our social and environmental responsibilities • Always seeking value for money for the tax payer • Actively engaging with stakeholders

  6. Stakeholder Definition Any individual or organisation that has a declared interest in the activities of the NDA

  7. Stakeholder categories Assessing stakeholders • Formal role in approving, supporting or assessing proposed actions or performance of NDA Participating stakeholders • Major contribution to ensure the success of NDA Influencing stakeholders • Potential to influence the strategy and direction of the NDA.

  8. NDA charter Commitment to • Be open and transparent • Make information available • Listen to comments • Engage and consult • Support Site and National group • Provide briefing/training • Hold meetings in public places • Pay out of pocket expenses

  9. National Stakeholder Group • Meets twice per year • Members representing • Each Site Stakeholder Group • UK Government departments & regulators • National NGOs • NDA and nuclear industry • Overseas stakeholders • Independently facilitated • Funded by NDA • National strategic issues

  10. Issues Groups • Materials Issues Group Scrutinise NDA’s strategic objectives & decision making processes on management of nuclear materials & spent fuel • Waste Issues Group Reporting to NSG, identify issues and challenge/advise on Waste strategies & plans acting as a sounding board

  11. Review & emerging results • Future engagement • To be Issue led • Use different methods • Involve more people & Communities • Improve communications • Enhance NDA culture • Expect wholesale change • Keep under review

  12. Site End States consultation • A valuable experience but - • Needs to be clear guidance • Greater consideration given to the resource impact • A better audit trail

  13. The NDA website • Began as a staff recruitment tool • Now the primary method of engaging with stakeholders • Revamped in April to take account of user views

  14. Move to a Stakeholder Tool – Different Audiences • Recognise different audiences: • Local Site Stakeholders • Contractors • Employees • Non-Governmental Organisations • Politicians • Press/Media

  15. A News Channel • News Alert Service • Stakeholders subscribe via NDA website • Web Alert sent via email to registered stakeholders (1800+) • RSS feed available • Press releases and news • “Dialogue” e-newsletter available online and issued in PDF to stakeholders via website

  16. Live Web Cast Via NDA Website • Low, medium, and high bandwidth options • Streamed for 3 months • 548 requests for video clip • CD-ROM version available

  17. Web Chat • Another means of engaging stakeholders • Scheduled online chat facility • NDA panel responded to stakeholder questions online in real-time • Transcript of chat posted on NDA website

  18. Online Consultation • Enables stakeholders to register once for responding online to all NDA consultations • All responses automatically collated according to specific issue within consultation

  19. NDA Stakeholder AuditJan 2006

  20. NDA Stakeholder Audit Jan 2006

  21. NDA Stakeholder Audit Jan 2006

  22. Lessons learnt • No-one likes surprises • Early warning and engagement • Differentiate between communication and consultation • Listen as much as you talk • Challenge the experts to simplify language • Build trust through personal contact • Check you are being understood

  23. Research on Energy issues July 2006 “Which of the following sources would you most trust to tell you the truth about the safety or otherwise of nuclear power?” Source: Populus

  24. Conclusion • NDA signalled great change for the UK nuclear industry • Accountable to Government, stakeholders & public • Stakeholder engagement will remain at the heart of NDA delivery • Without it we cannot achieve our mission • Expect our contractors to do the same

  25. www.nda.gov.uk

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