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SmartRecruiters

SmartRecruiters. Internship Presentation. Brandi Cole- MDM Module D Internship Course July 2012. Outline. Organization Description Internship Learning Objectives Internship Activities Accomplishments Lessons Learned What Was Useful Moving Forward. Organization Description.

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SmartRecruiters

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  1. SmartRecruiters Internship Presentation Brandi Cole- MDM Module D Internship Course July 2012

  2. Outline Organization Description Internship Learning Objectives Internship Activities Accomplishments Lessons Learned What Was Useful Moving Forward

  3. Organization Description SmartRecruiters was founded in San Francisco in September 2010 by Jerome Ternynck, a recognized recruiting expert and pioneer of the recruiting software industry. SmartRecruiters has a vision that the recruiting process needs to change and that unemployment is unnecessary. They offer free recruiting software to help businesses gain easy access to the talent they need. In April 2011, they launched the Zero Unemployment Movement to support our purpose of eradicating unemployment globally.

  4. Internship Learning Objectives How to produce relevant and engaging content How to grow a social media following How to engage with followers

  5. Internship Activities Used social media and the internet to spread the word about SmartRecruiters, the next generation of recruiting software. Wrote intern-focused blog posts at least bi-monthly  Developed and maintained new Twitter persona (@SmartIntern) to better connect with HR professionals Promoted latest SmartRecruiters blog posts through various social media channels Compiled list of potential guest bloggers andsolicited guest blog posts for the SmartRecruiters blog and new platforms and blogs for SmartRecruiters staff to guest blog on Wrote guest blog posts for other sites Assisted with organization of SmartUp events, a series of after work panel and networking events held at the office

  6. Accomplishments Created and maintained new Twitter persona (@SmartIntern) Grew it to over 200 followers in 8 weeks Got confirmation for guest posts from solicited blogger upon first contact Contributed blog post on YouTern website Gained social media status and recognition among big name influencers in HR

  7. Lessons Learned How to effectively build and maintain a personal-professional social media following in a brand new field How to produce quality content that readers will like How to interact properly within an already established community How to properly solicit guest blog posts How to maintain a genuine voice using company accounts

  8. What Was Useful Moving Forward This internship was incredibly useful and a great learning experience for my career. After graduation, I want to find a job as a social media manager or strategist and this internship, and my internship mentor, David Smooke, provided invaluable experience that I can absolutely apply to future positions One of the skills I improved upon during the internship is making genuine connections with influencers on Twitter and developing relationships, which is extremely important in social media management Something that I would like to continue to improve on is coming up with blog title ideas and pitches for guest posters, to ease the processes of soliciting guest blog posts

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