Memory. Homework please!. Lesson 4 – Core Study. BATs Explain the serial position effect (C/D) Describe Terry’s experiment in the recall of TV commercials (D) Outline the limitations of Terry’s study (B).
Homework – Answer questions Activity 2.9 p 27 (qu3 – say who the sample was not the number) . Finish activity 2.10 - Try out experiment on people and record results in a line graph like the one on p26.
Answer: Because the first few items are ________ and _______ to ____ _____ memory. This means they are _______ for recall at the end of the presentation.
Answer: Because the first few items are rehearsed and transfer to long term memory. This means they are available for recall at the end of the presentation.
Answer: Because the last few items are still in _____ ____ memory and have not yet _______. This is why people often try to remember them first, otherwise they will be lost.
Answer: Because the last few items are still in short term memory and have not yet decayed. This is why people often try to remember them first, otherwise they will be lost.
Question: What would happen if you were shown a series of items but were not allowed to recall them straight away? Instead, you had to count backwards for 30 seconds (a distracter task). How many of the pictures can you remember now?
“Serial Position Effects in
Recall of Television
Terry’s aim was to show that the serial position effect occurs when people are presented with a series of television commercials.
Serial Position of Television Commercial
The first few commercials were well remembered in both conditions because participants had the time and capacity to rehearse them, and store them in long term memory.
Add these evaluation points to the sheet
Try this out on people at home.
Why will it be more valid than in the class?