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Mass Media. Movies – Images on the Big Screen. Movies…. The Monster that Ate Hollywood… (PBS Frontline Series) http://www.imdb.com. Movies – Powerful Impact. Theatre Environment Gigantic Screens Darkened Theatres Dolby Surround Sound & DHX Stadium Seating Focus of our Attention

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PowerPoint Slideshow about 'Mass Media' - richard_edik


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Presentation Transcript
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Mass Media

Movies – Images on the Big Screen


Movies l.jpg
Movies…

  • The Monster that Ate Hollywood…

    (PBS Frontline Series)

  • http://www.imdb.com


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Movies – Powerful Impact

  • Theatre Environment

    • Gigantic Screens

    • Darkened Theatres

    • Dolby Surround Sound & DHX

    • Stadium Seating

  • Focus of our Attention

    • No Distractions

  • Innovations

    • Content

    • Technology


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Movies – Artists vs. Budgets

  • Merchandise Tie-Ins

  • Toys

  • Music

  • Product Placement


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Movie Ratings – Censorship?(Or protection against censorship?)

  • Motion Picture Producers and Distributors of America (1922)

  • Motion Picture Production Code (1930)

  • Classification and Rating Administration Board (1968)

  • MPAA Ratings (Jack Valenti)


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Movies – MPAA Ratings

http://www.mpaa.org


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Movies – Rating Content

  • Purpose of the Ratings

  • Developing a Rating System

  • Social Impact of Ratings

  • Economic Impact of Ratings

  • Protection against censorship?


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Media Response Assignment…

  • Respond to the following:

    • Can watching violent content in the media cause real-life aggression? Justify why you do or do not believe there is a link between media violence and our behaviors.

    • Approx. 1 – 2 pages, double spaced;

    • Bring typed response to class on 02/13.


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