UK Ad Expenditure Sees Growth in 2016
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UK Ad Expenditure Sees Growth in 2016 PowerPoint PPT Presentation


There are many ways to advertise a business, yet it appears that the focus remains on television or online advertising.

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UK Ad Expenditure Sees Growth in 2016

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Uk ad expenditure sees growth in 2016

UK Ad Expenditure Sees Growth in 2016

There are many ways to advertise a business, yet it appears that the focus remains on television or online

advertising. However, there are simple yet effective means of advertisement that are both affordable and

will work wonders for your business.

Ahead of Forecast

According to the Advertising Association/Warc Expenditure Report, UK advertising expenditure increased

by 5.2% in the first half of 2016, meaning that it was 0.4 percentage points ahead of the predicted forecast.

Internet ad spend had a noticeable growth of 16.9% in the first half of 2016. Part of this was mobile spend,

which increased by an enormous 52.6%, resulting in mobile accounting for over half of all online display ad

spend in the whole of the UK.

The full years' predictions have been revised to an increase of one percentage point, but 2017's forecast

was revised down by half a percentage point. This is due to continuing uncertainty around the EU

referendum.


Uk ad expenditure sees growth in 2016

Top Quality Material

Here at Ribbonworks.co.uk, we offer affordable options when it comes to advertising. We have a range of

products - from lanyards to wristbands to mobile phone accessories - that you can use to promote your

products or services. Contact us today for more information.

Contact us today for more information.

Call us on +44 (0)1355 813301

[email protected]

The Original Article Published at Ribbonworks Blog Here: https://www.ribbonworks.co.uk/blog/UK-Ad-

Expenditure-Sees-Growth-in-2016.cfm


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