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Competitive Events Update for 2013-2014

Competitive Events Update for 2013-2014. Thursday, April 18, 2013. Session Topics. New Events for 2013-2014 Event Changes for 2013-2014 Event Topics for 2013-2014. New Events for 2013-2014. Emerging Technology Marketing Strategies Event This event will replace Web Site Design

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Competitive Events Update for 2013-2014

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  1. Competitive Events Update for 2013-2014 Thursday, April 18, 2013

  2. Session Topics • New Events for 2013-2014 • Event Changes for 2013-2014 • Event Topics for 2013-2014

  3. New Events for 2013-2014 • Emerging Technology Marketing Strategies Event • This event will replace Web Site Design • New case/topic in Guide annually • Online Business Plan Competition • Pilot in Fall 2013 • Skype used to present to judge

  4. Event Changes for 2013-2014 • Handing items to judges in Business Simulation and Case Study Events • Materials appropriate for the situation may be handed to or left with the judge. Materials handed to the judge must be created using materials provided during the designated preparation period.

  5. Event Changes for 2013-2014 • Handing items to judges in Prepared Business Presentation Events • Materials appropriate to the situation may be handed to or left with the judge. Items of monetary value may be handed to but may not be left with judges. Items such as flyers, brochures, pamphlets and business cards may be handed to or left with the judge. No food or drinks allowed.

  6. Event Changes for 2013-2014 • Competitors in the Business Research Event will be allowed 15 pages in the written report instead of 10 pages • Language will be added to written entry checklists indicating that the executive summary may be single-spaced

  7. 2013-2014 Financial Statement Analysis Event • Hasbro • Mattel

  8. 2013-2014 Emerging Technology Marketing Strategies Event • Create a comprehensive emerging technology marketing strategy for a weekend music festival. • Emerging technology strategies include, but are not limited to, web sites, mobile applications, social media outlets, animation, videos, and the like. The strategy should include a clearly integrated brand identity for the festival.

  9. 2013-2014 Business Research Event • Develop a green marketing campaign to improve the business’s/organization’s environmental friendliness practices. • Participants will analyze a business’s/organization’s operational practices and identify three ways in which operations can be improved to be more environmentally friendly.

  10. 2013-2014 Business Law Event • Misclassification of workers as independent contractors instead of full-time employees

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