1 / 8

Gamifying a Mango Man without controls

When it comes to engaging users and making them stick, gamification is a powerful and a trending approach in the field of Marketing and UX. And you know the best part? It doesnu2019t even require a ton of money to get implemented. Just a simple approach coated with prior knowledge and research can lead to an amazing and effective gamification initiative that suits the brand as well as the users.

Download Presentation

Gamifying a Mango Man without controls

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Gamifying a Mango Man without controls By Red Baton Design Studio

  2. In the present era where the new generation digital products have taken over the steering wheel and are moving towards the future at full speed. The concept of Gamification continuously swirls around the mind of all business heads. It is leading the digital market industries to greater heights as it brings new possibilities for the future of their products. But before we get into that, let us first know what exactly Gamification is! So Gamification is a method of exerting certain game components into a non-gaming environment. It could be as simple as giving rewards to your users in the form of coins or badges. The purpose? That is to enhance the engagement of the users on that particular platform.

  3. Many of the Indian market players have skillfully executed their strategy on field to provide a holistic gamified experience to the users already, these include Myntra’s star based coupons that any user can earn in every game which in turn can be exchanged for making purchases within the app, and even Byju’s gamified learning strategy that has incorporated goals, milestones and achievements within the application in order to make learning more fun and effective for their set of users that are students. Thus, gamification is literally making a mango man play games everyday without them even knowing about it!

  4. HealthifyMe is a digital health and wellness platform that provides a variety of services such as calorie tracking, one-on-one nutrition, fitness coaching, along with diet and workout plans to the users. Started in 2012, this application has had a remarkable journey from rags to riches, from competing in the hamster cage with their existing competitors to becoming India’s and South East Asia’s largest weight loss and fitness app and continuing to be one.

  5. Features HealthifyMe Offers • Controlling the progress wheel • Fueling up with Skinner’s Theory • Reaching Milestones • Compete to beat • Unleash the Dopamine

  6. Conclusion • Hence, when it comes to engaging users and making them stick, gamification is a powerful and a trending approach in the field of Marketing and UX/UI. And you know the best part? It doesn’t even require a ton of money to get implemented. Just a simple approach coated with prior knowledge and research can lead to an amazing and effective gamification initiative that suits the brand as well as the users.

  7. Contact Us • Website - https://redbaton.design/ • Email - hello@redbaton.in • Facebook - https://www.facebook.com/redbatondesignstudio/ • Instagram - https://www.instagram.com/redbaton_design/ • LinkedIn - https://www.linkedin.com/company/redbatondesignstudio/ • Phone - 8880877662

  8. Thank You

More Related