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Designing a New Game Show

Designing a New Game Show. Where in the world is…?. Designing a New Game Show. We want people to win (sometimes)… Should we provide the contestants with a clue, or ask questions directly?

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Designing a New Game Show

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  1. Designing a New Game Show • Where in the world is…?

  2. Designing a New Game Show • We want people to win (sometimes)… Should we provide the contestants with a clue, or ask questions directly? Example: Which capital city (and its surrounding metro area) has the largest population in the world? • Clue: This city also has the largest concentration of people who eat sushi.

  3. Designing a New Game Show We need to know: • How accurate will the responses be if we give a clue? • How accurate will the responses be if we don’t ? (Will the show bomb because no one knows the answers?) What is the intervention ?

  4. Designing a New Game Show How can we examine whether our intervention (a clue) will improve the response rate, and by how much? We hire a consultant!

  5. Volunteers? Who travels a lot, or likes geography?

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