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All About Fluctuating Google Rankings

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All About Fluctuating Google Rankings

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  1. WORDPRESS ALLABOUT FLUCTUATING GOOGLE RANKINGS

  2. Webmastersanddevelopersconstantly monitorGooglerankings. It’sageneralbut significantfactorwhenitcomestoSEO, andSEOservicesalwayshavethis consideredasatopprioritywhenworking onclients’ pages. Itdependsonthe industry, butrecentlyGooglehadaseries ofupdatesthatcascadedintohigh volatilityforalotofwebsites.

  3. WhatarethereasonsforRanking Fluctuations? Youmaybewonderingwhy SEO rankings oftendiveupanddownorshould wesay, fluctuate. Therearemanyreasons butherearefivecommonindicators:

  4. Checkifthevolatilityisreal – Clientsoftengetalarmedwithfluctuatingpagerankingsand theissueiswiththedataitself. Itcouldalsobepossiblethereareissueswiththetooltheyare using, orperhapstheanalyticscodegottakenoffthepages. Therecouldbesomethings causingthis, butalthoughsomeissuesseemobvious, doingbasicmethodstoresolvethe issueisbetteroffconsideredfirst. Thatway, itgivesaclearideawhetherthevolatilityofa websiterankingistrue. Confirmifyoumadechanges – Onceyouhavedeterminedthatthedatagatheredisvalid, checkingiftherearechangesmaderecentlyisthenextsteptoconsider. Youhavetocheckif yourserverhasdowntimeissuesorothertechnicalproblems, oryoumademovedyoursite platformbetweenHTTPandhttps, ormaybeyourecentlyaddedordeletedalotofyour page’scontent. Takealookatyourlinks – Losingahighlyvaluablelinkhappensalot, anditcansendyour rankingsspirallingdown. Thisissuehappenstomanycompanieswhentheydothingslike movingtohttpsandthennotapplyingtheproperredirectstothelink.  Askwhatyouragencyhasbeendoingonyourbehalf – Askyouragencyfordetails. Theymight bedoingsomethingelseoutsideGoogle’sguidelines, oriftheydidmanualactions, orthey couldbepurchasinglinksonyourbehalfandpostingsomeguestposts.  Hackedpages – Droppedrankingshappenmostlywheneverasitegetscompromised. Hackerscancreatesignificantchangessuchasuser-generatedcontent, spam, slowdowna website’sresponsetime, insertlinksandothertrickstocauseproblems.

  5. Conclusion Google’salgorithmsarenotalwaysmadeto elevatethebestpartsofapage. Soifyoufind yoursiterankingfluctuating, youneedto reconsideryourstrategyandstartthinking aboutbettersteps. Afterreviewingandyou noticethatnoneoftheabovementionedissues applies, thenitmeanssiterelevancemayalso beanissueandthatyoumayhaveanoutdated strategy. Askyouragencytogiveyouarun throughofthewhattheyplantodotogetthis fixedorotherwise; youmayneedtoupgrade yourservicewiththem.

  6. HTTPS://ANYTHINGSEO.WORDPRESS.COM/ 2018/11/22/ALL-ABOUT-FLUCTUATING- GOOGLE-RANKINGS/ SOURCE

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