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BBC Sports App

BBC Sports App . Mike Vaughn & nate kaib. What is the BBC. British Broadcasting Company Provides the latest and breaking news stories to the United Kingdom and surrounding areas This is similar to our CNN. Actual BBC Sports App. 1 st Sports App produced by the BBC

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BBC Sports App

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  1. BBC Sports App Mike Vaughn & natekaib

  2. What is the BBC • British Broadcasting Company • Provides the latest and breaking news stories to the United Kingdom and surrounding areas • This is similar to our CNN

  3. Actual BBC Sports App • 1st Sports App produced by the BBC • Reasons for App to be launched • Appeal to international audiences • Increasing tendency for fans to use Smartphones • Popularity for BBC • Remaining leader in news for the UK

  4. What the App Offers • Content of the App • Customizable menu • Live Scores • Stats • Schedules • Standings • Commentary • News within sports

  5. What Sports are Covered • Mainly used for English Premiere Soccer League • This is the most popular sport • Formula One Auto Racing • Rugby • Golf • Cricket • Tennis • Other Major International Sporting Events • And Many Others

  6. S.W.O.T. Strengths Weakness Only live scoring up dates for soccer Lots of other apps on the market similar Not popular outside of UK Cannot set alerts for international teams Automatically shares data with BBC • Simple to navigate • Large variety of sports • Free • Customizable • Kept up to date

  7. S.W.O.T. Opportunities Threats App has been known to crash Lots of competition Not marketed well to other regions Highlights sometimes don’t load Only offered in one language • Sports is a large market • Untapped U.S. market • Associated with one of the worlds largest news companies • Easily capable of expanding its reach • Only a few up dates away from covering all sports

  8. Who Can Download the App • Iphone • Ipad • Ipod Touch • Android • Kindle

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