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TravelWise West Midlands Website An Introduction www.travelwisewestmids.org.uk Andy Thorpe Sandwell MBC. How did we get here?. Launched in April 2012….once again! Same address: www.travelwisewestmids.org.uk Based on the innovative Community TravelWise website

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TravelWise West Midlands WebsiteAn Introductionwww.travelwisewestmids.org.ukAndy ThorpeSandwell MBC


How did we get here
How did we get here?

  • Launched in April 2012….once again!

  • Same address:

    www.travelwisewestmids.org.uk

  • Based on the innovative Community TravelWise website

  • Also schools, residential developments and companies – 5 website addresses potentially!

  • All websites under one umbrella / portal


Why did we start the journey
Why did we start the journey?

  • Same as most organisations, to provide information

  • How to travel in healthy and environmentally friendly ways and provide information about TravelWise activities

  • To overcome the barriers to accessing helpful but “buried” information, ie many websites/pages

  • Not just well-meant words on sustainable travel

  • We needed a useful tool for use by the public etc


What does it do
What does it do?

  • The website provides information on:

    - sustainable travel and TravelWise

    - different methods of transport in particular areas

    - news and events

    - carbon, calories and car costs calculators

    - links to the Company, School, Residential and Community areas with own travel related web pages

  • Organisations can set up their own pages (free!)


How do i use it
How do I use it?

  • Sustainable Travel and TravelWise

    - Banner on the right hand side

    - Navigation bar “About TravelWise” and “Smarter Choices?”

  • Travel Information

    - Mode of transport pages with journey planners

    - District based information – drop down list

    - Alternatives to travel


How do i use it1
How do I use it?

  • News

    - Use navigation bar on home-page

    - Most recent story highlighted, plus a link to the ACT TravelWise news page - regularly updated

  • Events

    - Click on calendar dates

    - Look at the list - all the main sustainable travel events are listed

  • Calories, Carbon and Car Costs Calculators

    - Use links at the base of the home-page


How do i use it2
How do I use it?

  • Company, School, Residential and Community Areas

    - Please feel free to register your organisation!

    - From homepage click on “enlist your business today” then use the wizard to help with setting up page

    - “Get Directions” - quickly plan journeys

    - Dedicated travel page for staff, visitors, interviewees

  • Online travel surveys module - useful for Travel Plans

    - Core questions

    - Survey is sent by email


Where do we want to go next
Where do we want to go next?

  • Useful resource, but still room for improvement

  • Increase number of visits from the general public, employees, residents, schools, community groups

  • Companies and business parks to register with the site…..and then to tell others about how useful it is!

  • Website to be regarded as the main reference point for general journey planning


It s your turn to drive
It’s your turn to drive!

  • Bound to be mistakes so please let us know

  • Would like to make improvements to the website, to ensure effective connection with people

  • When using the website and promoting it to people, think about possible different approaches then let us know:

    [email protected]

    [email protected]

    www.travelwisewestmids.org.uk “Contact Us”


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