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Introduction of Cadero. BY ALEX XIANG. CADERO. C……. Creative 不断创新 A……..Active 积极主动 D…….Developing 持续发展 E……. Efficient 高效有序 R……. Reliable 忠诚可靠 O……. Optimistic 乐观向上. Factory.

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Presentation Transcript
cadero
CADERO
  • C……. Creative 不断创新
  • A……..Active 积极主动
  • D…….Developing 持续发展
  • E……. Efficient 高效有序
  • R……. Reliable 忠诚可靠
  • O……. Optimistic 乐观向上
factory
Factory
  • Established in 2008. Former established in 2005 in Zhongshan city;
  • Covering area more than 50,000 ㎡. 30,000 ㎡ used. 20,000 ㎡ under construction now ;
  • 3 work shops: stamping, welding & painting, assembly
  • Total 330 workers
  • Production capacity:

* current: 10,000pcs/month, 90,000pcs/year

* Plan: 13,000pcs/month, 130,000pcs/year

management
Management
  • ISO9001:2008
  • Products: Barbecue gas grill, Kitchen cabinet, tool box, fireplace, heaters, etc
  • CE, AGA, CSA certificate
  • Strong R&D ability, each year 3 family new product available
  • Orientated for ODM since 2005. Product design, tooling, certificate, marketing owned by Cadero
  • New orientation: OEM project.
  • Exhibition: Spoga (Germany), HBPA (US), Canton fair (China)
marketing
Marketing
  • Main market: Europe, US, Australia, South Africa, South America
  • Annual sales 2011-2012:

*Value: US$13,000,000.00

*Qty: 55,000pcs

marketing1
Marketing
  • Percentage of market share in Value (US$)
marketing2
Marketing
  • Percentage of market share in Qty (pcs)
product
Product
  • Luxurious gas barbecue

* 6 main burners + 1 side burner + 1 rear burners

* With barbecue lighting and blue LED

product1
Product
  • Outdoor Kitchen ranges
  • DIY & Custom made
product2
Product
  • Barbecue with special burner system- even heat system
product3
Product
  • Barbecue in new concept & Design
culture
Culture
  • Barbecue party with customers
culture1
Culture
  • Travel during low season every year
culture2
Culture
  • Sport event during low season every year
culture3
Culture
  • Fire excise every year
future
Future
  • To enlarge the production capacity and give customer more confidence, the new workshop (8,000㎡) and the new office building (2,000 ㎡) is under structure now. All these would be available July 2013.
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