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Andrew Lock

eBay Exposed: “ How to Create a Surge of Sales and Traffic to Your Site Using the Internet’s Most Overlooked Website….eBay”. Andrew Lock. 34 students accepted the traditional approach. 1 - Found a Much Better Way. Most eBay Sellers Believe that More Auction Listings = More Customers.

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Andrew Lock

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  1. eBay Exposed:“How to Create a Surge ofSales and Traffic to Your SiteUsing the Internet’s Most Overlooked Website….eBay” Andrew Lock

  2. 34 students accepted the traditional approach 1 - Found a Much Better Way

  3. Most eBay Sellers Believe thatMore Auction Listings = More Customers Smart, ‘Stealth’ Sellers Know thatMore Auction Listings = More Work!

  4. Their eBay and PayPal fees become too high

  5. Their source of products becomes unreliable

  6. Their customer service is poor and they receive too many negative feedbacks

  7. Competitors start selling the same product cheaper

  8. A product trend goes out of fashion

  9. They’re fed up of working 24/7, 365 days a year

  10. They lack a system to automate key tasks and the work becomes overwhelming

  11. The Largest Search Engine on the Net

  12. The Largest Search Engine on the Net

  13. Top Searches on Google and eBay Compared(February 2007): 1. Nintendo Wii 2. iPod 3. Text books 4. Abercrombie 5. DVD 1. Britney Spears 2. Paris Hilton 3. Jessica Simpson 4. Cameron Diaz 5. Orlando Bloom

  14. How Popular is ? Worldwide Statistics: You MUST promote your products/services to this marketplace. If you’re not doing it you are a crazy fool, and you should be severely punished. Source: Nielsen/NetRatings & WordTracker

  15. 1/3rd Of All U.S. Internet Users Visit eBay Each Month eBay Reaches More People Than Any Other e-commerce Website

  16. Has More Accounts Than Combined!

  17. How Long Do They Stay on ? You MUST promote your products/services to this marketplace. If you’re not doing it you are a crazy fool, and you should be severely punished. Source: Nielsen/NetRatings

  18. Why Do People Use ? More Important Less Important You MUST promote your products/services to this marketplace. If you’re not doing it you are a crazy fool, and you should be severely punished. Source: Nielsen/NetRatings

  19. The H3 System for Whereas most sellers treat eBay as an online garage sale, the smart seller uses a three step system to (1) tap into eBay’s enormous visitor traffic to HOOK customers that share an interest in a specific niche, (2) quickly HIDE them off eBay in a ‘protected zone’ and (3) HOLD on to them by serving them a high quality ‘diet’ of information based products or services until their appetite is fully satisfied.

  20. $$$$

  21. Grand Prize Competition

  22. How The H3 System Came About

  23. How The H3 System Came About

  24. How The H3 System Came About Results: Mailing List of More than 4000Within 90 Days 72% Purchased Seminar Tickets or the Premium Priced ‘Highlights’ Info-Product

  25. How The H3 System Came About How Large is the ‘Magic’ Niche?

  26. How The H3 System Came About Magazines With Far Larger Circulation than ‘Magic’

  27. The H3 System Niches That Have Been Proven: Real Estate Medical Equipment Search Engine Optimization Services Legal services Consumer Electronics Entertainment magic Health and Wellness

  28. Two Options for Hooking Customers: Sell an Inexpensive Report for 99 cents e.g. “7 Insider Drum Playing SecretsYou Can Learn in 30 Minutes or Less” OR Sell an Inexpensive Product e.g. Drum Sticks

  29. Reasons for Hooking Customers on eBay and then Hiding Them off eBay:

  30. ALO

  31. ALO UCTION

  32. ALO UCTION ISTING

  33. ALO UCTION ISTING PTIMIZATION

  34. The Art of A.L.O. (Auction Listing Optimization) Definition: A.L.O. is anything you do within the eBay system that persuades visitors to take the action that you want them to take.

  35. The Art of A.L.O. (Auction Listing Optimization) The Website URL is displayed prominently on the product or report gallery image. Quality Drum Sticks from www.drumsecrets.com

  36. The Art of A.L.O. (Auction Listing Optimization) Website URL is displayed throughout the video

  37. **YourDomainName.com** YourDomainName-dotcom

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