Market yourself
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Market Yourself. Welcome to Market Yourself !. Hi, I’m Tanya Honeychurch, founder of Lifelong Careers. One of the most frequent comments I hear is “I don’t know how to market myself or what I do!”. Module Overview. In this program you will learn: Module 1- YOU INC- You as a Product

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Market yourself

Market Yourself


Welcome to market yourself

Welcome to Market Yourself !

  • Hi, I’m Tanya Honeychurch, founder of Lifelong Careers.

  • One of the most frequent comments I hear is “I don’t know how to market myself or what I do!”


Module overview

Module Overview

  • In this program you will learn:

  • Module 1- YOU INC- You as a Product

  • Module 2- Know Yourself First- Myers Briggs Personality Questionnaire

  • Module 3- Your Work Purpose

  • Module 4- The 3 P’s of Marketing Yourself

  • Module 5- Skills Audit

  • Module 6- Success Inventory Portfolio

  • Module 7- Technology and Globalisation


Module 1 you inc you are a product

Module 1: YOU INC- You are a Product!

  • Do you ever stop to think that nobody in this world is the same as you?

  • Tick off the points applicable to you:

  • Nobody has exactly the same knowledge as me

  • Nobody has my personality

  • Nobody has my life experience

  • Nobody has my mindset

  • Nobody has exactly the same skills as me


What does this mean

What does this mean?

  • This means that you are unique and nobody else has exactly what you have to offer!

  • This needs to be marketed to potential employers and clients


You inc model template

YOU INC- Model Template

  • Work and Business in the 21st Century requires you to start thinking of yourself as a product which can be packaged and marketed to employers and clients willing to pay for your knowledge, skills and time.

  • Ask yourself- what value am I offering?

    -what problems am I solving?

    -what am I selling?


Download the you inc model template

Download the YOU INC Model Template

  • Download and start using the YOU INC Model Template

  • Invest time in yourself and others will too!


You inc project management scoping document

YOU INC Project Management Scoping Document

  • Download the YOU INC Project Management Scoping Document- you are the project! Use it as a blueprint for self-development!


Module two know yourself first

Module Two- Know Yourself First!

  • Before you start marketing yourself to others know yourself first!


Know yourself first

Know Yourself First

  • Download the Myers Briggs Personality Questionnaire and complete it.

  • When you have completed send an email to [email protected] for your personality analysis report.

  • This report has been written to help raise your level of self-awareness.


Module three your work purpose

Module Three- Your Work Purpose

  • What work would you like to be remembered for?

  • Would you love to do meaningful work?


Your work purpose

Your Work Purpose

  • Have you ever wondered what it would be like to jump out of bed every morning and look forward to work?

  • Do you know what your ideal type of work is?

  • If you don’t what it is, how can you hope to achieve it? You need to identify it!


Take a moment to think what do you like to do

Take a moment to think….What do you like to do?

  • Think about these categories of work preferences and tick which ones you most enjoy:

  • Help People

  • Entertain

  • Explain things to people

  • Make money work

  • Design/Create things

  • Find better ways to do things

  • Build things

  • Improve people’s lives

  • Download the Work Purpose PDF and complete to reveal what you should be working for


Module four the 3 p s of marketing yourself

Module Four- The 3 P’s of Marketing Yourself


3p s to market you

3P’s to Market You

  • 1) Personal Branding- You are a Business! You can now be a global ‘microbrand’ !

  • 2) Professional Reputation- how are you perceived both online and offline?

  • 3) Proposition- what is your offering? How does your product/service, or employment add value or solve problems?

  • Download the 3P’s of Marketing Yourself PDF Report for an insight into the new world of work.


Module five your skills

Module Five- Your Skills

  • Do you know what your marketable skills are?

  • Do you know how to promote these according to job/project/market demands?


Skills audit download the pdf skills audit

Skills Audit- Download the PDF Skills Audit


Module six success inventory

Module Six- Success Inventory

  • What have been your most notable successes at work or in business?

  • Do you have samples of your past projects/work completed?

  • Do you know how to use these in job interviews or relate them to projects for clients?

  • Create a portfolio of work completed to show during interviews or meetings with prospective clients.


Module seven technology globalisation

Module Seven- Technology & Globalisation

  • Technology and Globalisation have permanently altered the way we work.

  • Take advantage of the most incredible career building and business opportunity of the 21st century- the internet!

  • Download the 21st Century World of Work and Business PDF.

  • Special Bonus- contact Lifelong Careers for a free consultation: [email protected]


Thank you

Thank You!

  • Thank You for recognising that Marketing Yourself is an absolute necessary skill for work and business success!

  • Now take action and start marketing yourself- a promotion at work, a new client or a message to the world on social media- you now have the tools and support to do it!

  • “Life isn’t about finding yourself; life is about creating yourself.” George Bernard Shaw


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