1 / 15

Digitel-marketing

Digital marketing training in Mohali at Excellence Technology is an essential investment in today's fast-paced, technology-driven business landscape. It equips individuals with the knowledge, skills, and tools needed to effectively promote products, services, and brands in the digital sphere. Whether you're a marketing professional, entrepreneur, student, or someone looking to switch careers. Excellence Technology offers best digital marketing training course in Mohali.<br>https://www.excellencetechnology.in/digital-marketing-course-in-mohali/

pratham86886
Download Presentation

Digitel-marketing

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Digital Marketing The promotion of brands to connect with potential customers using the internet and other forms of digital communication.  • https://www.excellencetechnology.in/

  2. Digital Marketing PPT Content Marketing Various Channel Used Influencer Marketing SEO Viral marketing Pay Per Click Online Public Relations Affiliate Marketing Email Marketing Social Media Marketing • https://www.excellencetechnology.in/

  3. Digital Marketing PPT 1. Blogs + Articles 250-1000 words short articles on “ hot topics” DM Strategy 2. SEO + Web Content Optimize your website for google searches with good keywords 3. White papers 3,000 - 5,000 word case studies that position you as a thought leaser 4. E-Book 5,000 - 20,000 word In-depth books draw people to your website 5. Pay-per-Click campaigns Pay to get listed at the top of the search engine results 6. Specialized search engines List products with chemical-specific search engines. 7. Webinars Online seminars to educate buyers about your products and their uses. • https://www.excellencetechnology.in/

  4. Digital Marketing PPT Digital Marketing Channels In A Nutshell • SEM (Paid) • Google Ads • Bind Ads • Direct • Push • Email • Customer Base • SEO ( Organic) • Google • Bing • Yahoo • Referral • Affiliates • PR • SMM (Paid) • Facebook • Instagram • Pinterest • SMO (Organic) • Facebook Ads • Pinterest Ads • https://www.excellencetechnology.in/

  5. Digital Marketing PPT Choosing The Best Digital Marketing Channel 1. Define your business goals 2. Define your audience 3. Test Channels 4. Analyze 5. Adapt • What are your business assets • What are your marketing assets • What is your budget • What are your goals • Learn about the audience • Use research tools to build audience persona • Understand your audience’s buying habits • Keep this in mind whenever you create new content • SEO & Content marketing • Paid advertising • Social media organic • Campaigns and paid ads • Email Marketing • Analyze ROI on each channel • Gather feedback • Learn from user’s behavior • Refine your campaigns • Come up with solutions • Stick to the most profitable channels • Co-ordinate your campaigns • Maximize your customer Acquisition • https://www.excellencetechnology.in/

  6. Digital Marketing PPT Benefits Of Digital Marketing Time & Effort Saving Flexibility Real-Time Analysis Impactful Economical Instant Feedback • https://www.excellencetechnology.in/

  7. Digital Marketing PPT Digital Marketing Objectives Reach The Right Audience Engage With Your Audience Motivate Your Audience To Take Your Action Maximize Return On Investment (ROI) • https://www.excellencetechnology.in/

  8. Digital Marketing PPT Digital Marketing Objectives Traffic Generation Lead Promotion Event promotion Product selling Branding Reach Increasing App Download Interaction Seasonal & Occasional Sales Call Generation Increasing Video view Time-bound • https://www.excellencetechnology.in/

  9. Digital Marketing PPT Pay Per Click What is PPC (pay-per-click) marketing? Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website, rather than “earning” those clicks organically Benefits Of PPC Advertising 01 02 03 04 Fast Measurable Results You only pay for clicks Get on the top spot of googles page 1 search results instantly Traffic is targeted • https://www.excellencetechnology.in/

  10. Digital Marketing PPT Social Media Marketing What Is SMM?  Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. Advantage Of SMM  01 02 03 04 Increased Brand Awareness Improved Search Engine Rankings • Higher Conversion Rates • Better Customer Satisfaction  More Inbound Traffic  • https://www.excellencetechnology.in/

  11. Digital Marketing PPT Digital marketing Areas SEO (Search Engine optimization) SMO ( Social Media Optimization) SEM (Search Engine Marketing) SMM (Social Media Marketing) • https://www.excellencetechnology.in/

  12. Digital Marketing PPT Promoting Brand Awareness Internet Online / Internet digital Marketing TV website TV Mobile app radio Mobile Search Engine Out Of Home Social Media Email Referral Radio Offline digital Marketing Mobile Out Of Home • https://www.excellencetechnology.in/

  13. Digital Marketing PPT DM Consist Of Digital Marketing SEM Web Design Video Production Branding Content Marketing App Development SEO Email marketing Social Media • https://www.excellencetechnology.in/

  14. Increase Lead Generation Increase Sales Revenue Digital Marketing PPT Improve Data Quality Improve brand awareness DM Benefits Benefits Of Increase website traffic Improve User experience • https://www.excellencetechnology.in/

  15. Thank You! Have Questions?Contact Number: +91 93177-88822 • https://www.excellencetechnology.in/

More Related