PRESS RELEASE – FOR DISTRIBUTION June 7th, 2016
This presentation is the property of its rightful owner.
Sponsored Links
1 / 3

Polar Teams up with Les Mills to create a Fitter Planet PowerPoint PPT Presentation


  • 16 Views
  • Uploaded on
  • Presentation posted in: Shopping

Polar, the pioneer of wearable sports and fitness technology and the leader of heart rate monitoring for more than 35 years, announces its partnership with Les Mills, the leading provider of group exercise programs worldwide. Learn more!

Download Presentation

Polar Teams up with Les Mills to create a Fitter Planet

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Polar teams up with les mills to create a fitter planet

PRESS RELEASE – FOR DISTRIBUTION June 7th, 2016

Polar Teams Up with Les Mills

to create a Fitter Planet

KEMPELE, Finland – June 6, 2016 – Polar, the pioneer of wearable sports and fitness

technology and the leader of heart rate monitoring for more than 35 years, announces its

partnership with Les Mills, the leading provider of group exercise programs worldwide.

The partnership brings together Polar’s leading heart rate training guidance with the

motivation and results that go hand-in-hand with LES MILLS fitness programs.

Vaughan Schwass, CEO of Les Mills Enterprises explains that Polar is the perfect partner

to join Les Mills on its mission to create a fitter planet. “The personalized and adaptive

heart rate guidance that Polar provides inspires people to get the most from their

workouts. Team this with Les Mills’ proven workouts and people get the results they desire

and in turn, continue to fall in love with fitness.”


Polar teams up with les mills to create a fitter planet

Polar’s heart rate monitoring devices, such as the H7, A360 and A300, allow Les Mills

participants to keep track of their workouts and ensure effective exercise – whether

sweating in a LES MILLS fitness classes or pumping it up in their living rooms with LES

MILLS On Demand, a workout streaming service. Moreover, Polar takes the workout

sessions further with its Polar Flow online platform and app. When syncing their devices

with Polar Flow, participants will not only be able to view details of their workout, but also

receive guidance and suggestions for improvement and keep track of their long term

progress.

The partnership spans a wide range of joint actions. Polar heart rate monitors are now

being used by Les Mills Program Directors and Trainers who love the insight it gives them

and the ability to track their workouts against their long term goals. In addition, the

companies will be working together on product development, joint research initiatives and

greater integration of Les Mills workout information on Polar devices. Les Mills is also

excited to be bringing Polar onboard as a partner of its global LES MILLS Live events.

“Polar prides itself on our rich history of heart rate monitoring, coaching and helping users

get the most of any activity,” said Marco Suvilaakso, Polar Global Product Director. “Les

Mills inspires millions of people around the world to get moving every week. Blending our

heart rate and activity tracking tools with Les Mills’ cutting-edge group exercise classes will

not only help people around the world get active and achieve their fitness goals, but also

ensure that their fitness experience is personalized and easy to understand, bringing them

closer to reaching their goals.”

About Polar:

Polar is the leading pioneer in heart rate monitoring, activity trackers and training

computers. With nearly 40 years of experience and a proud heritage in innovative

physiological and sports medical research, we cater to all levels of fitness by offering a

comprehensive product range including cycling computers, wearable sports devices and

activity trackers, training apps and online services. Our award-winning training computers

are the number one choice among consumers worldwide, being sold through over 35,000

retailers globally. Headquartered near Oulu in Finland, Polar is a privately held company

that operates in more than 80 countries including U.S. headquarters in Lake Success, NY.

For more information, please visit www.polar.com.


Polar teams up with les mills to create a fitter planet

About Les Mills:

Every week millions of people rely on Les Mills for the world’s best group training. Les

Mills workouts are licensed in 100 countries by 17,500 partners around the world. These

partners have access to research, marketing and new workouts every three months. A

tribe of 130,000 certified instructors bring those workouts to life every day. The future of

fitness is merging physical and digital. Les Mills is leading the way with immersive training

and workouts on demand. For more information on LES MILLS Workouts, Les Mills Live

events and LES MILLS On Demand, visit www.lesmills.com.

# # #

Media Contact:

Grace Khoo, Asst Marketing Manager, Polar Singapore

1 Commonwealth Lane #07-04 One Commonwealth Singapore 149544

Tel: 6692 7722

Email: [email protected]


  • Login