Let ’ s Do It! World Cleanup and World Waste Map Kadi Kenk Head of Regional Coordinators. Let ’ s Do It! cleanup model:. First you have 1 country troubled with illegal dumping Then you have concerned people to take up the initiative They start the mapping of the garbage
Let’s Do It! World Cleanup and World Waste Map
Head of Regional Coordinators
Let’s Do It! cleanup model:
First you have 1 country troubled with illegal dumping
Then you have concerned peopleto take up the initiative
They start the mapping of the garbage
raise the issue in public and invitethe whole society to cooperate and
clean it all up in just 1day and HAVE FUN!
Let’s Do It! 2008 in Estonia
Raising awareness = mapping
Geomapping the trash for planning and logistics
Searching for partners from the private, public and NGOsector. They got 90% of services for free
Building up a network of local leaders who help to plan andmanage the clean-up day
Broad media campaign prior to the clean-upaction to recruit volunteers and raise public awareness of thedumping and littering problem
Registrating volunteers: 40 000 volunteers, 5 000 teams
Logistics, how to manage the waste collected
Long term results
2. New level of public awareness about the waste issues.
3. Successful co-operation experience throughout the whole society.
4. New wave of ambitious civic actions (e.g. World Cleanup)
It’s estimated that there is approx 100 million
tons of illegal garbage lying around in the world.
Waste is not just an esthetic issue – it’s also about health, cooperation and responsibility.
We need to stop looking away from the waste
and start looking at it as an unused resource.
To build up awareness and start addressing the illegal dumping problem we need to:
TOOL FOR MAPPING
Apps for iPhones and Androids are ready, mapping is also possible manually on our webpage
World Waste Map
World Waste Map
OUR STORY: USING DIGITAL TOOLS FOR ORGANIZING VOLUNTEERS IN HIGH NUMBERS
8.3 M people have participated in actions with this concept over the past 6 years
Pros and cons of a virtual garbage map
PROs – all the aforementioned
World Cleanup 2013
A year for cleanups all around the world –
Over 8,3 million volunteers who have cleaned their countries already!
More countries joining – we are now over 100 countries and there is room for more
More info: www.letsdoitworld.org