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Viral Politics and Parodies

Viral Politics and Parodies. The Impact of Social Media on Politics. Americans do this better…. The UK. Does it matter?. Follower statistics. Parody Rates. 15%. 10%. 6 %. 2 %. How to respond? Ignore? Censor? Engage? Create?. Conclusions.

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Viral Politics and Parodies

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  1. Viral Politics and Parodies The Impact of Social Media on Politics

  2. Americans do this better…

  3. The UK

  4. Does it matter?

  5. Follower statistics

  6. Parody Rates 15% 10% 6% 2%

  7. How to respond?Ignore? Censor? Engage? Create?

  8. Conclusions • Anything you do or create will be regurgitated, amplified and used against you. • You can no longer completely engineer brand/image – it is a fluid negotiation with the forces of social media. • Style is triumphing over substance – the real political agenda is being lost.

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