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U.S. DOT T3 Webinar Mobile Device Technology TCRP Synthesis 91 April 10, 2012

U.S. DOT T3 Webinar Mobile Device Technology TCRP Synthesis 91 April 10, 2012. Case Study LeeTran – Lee County, FL Mike Horsting, AICP. Presentation Outline. Lee County Background Situation and Need Identified Solution Technology Procurement and Installation Trouble-shooting

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U.S. DOT T3 Webinar Mobile Device Technology TCRP Synthesis 91 April 10, 2012

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  1. U.S. DOT T3 WebinarMobile Device Technology TCRP Synthesis 91April 10, 2012 Case Study LeeTran – Lee County, FL Mike Horsting, AICP

  2. Presentation Outline • Lee County Background • Situation and Need • Identified Solution • Technology Procurement and Installation • Trouble-shooting • Results and Benefits

  3. Who is LeeTran? • Lee County Transit – Fort Myers, FL • County-wide bus route network • 18 bus routes • Bus fleet of 61 • 3.1 million annual passenger trips • Traditional transit rider and tourists

  4. Where is Lee County?

  5. Fort Myers Beach Dreaming…

  6. Fort Myers Beach Reality…

  7. Town of Fort Myers Beach Lee County Transit Lee County Department of Transportation State of Florida Department of Transportation Stakeholders

  8. Identifying the Problem • Tourism Destination • Great beaches and warm, sunny winters • Island Community with Limited Access • Significant to Severe Congestion • Limited Parking • Driver Behavior • Limited Transit

  9. Identifying the Needs • Additional Passenger Information • Number one passenger request • Reduce the guessing • (When will the trolley be here?) • Manage Congestion • Give Transit the Advantage • Reduce Road-Rage

  10. Packaging a Solution • Intelligent Transportation Systems • Real-Time Passenger Information • First at stops, then mobile devices • Increase Capacity by Reducing Headways • Dedicated Transit Lane over Bridge • Free Parking • Marketing Campaign • Luggage / Gear Racks

  11. ITS Requirements • Web-based and Cost effective solution • Real-Time Information must be: • 80% accuracy for 10 minute predictions • 90% accuracy for 5 minute predictions • Vendor support for changes and upgrades • LED displays at four key stop locations • Expandable to other routes, vehicles and information mediums

  12. Solution Procurement • Solicitation - RFP • Evaluation Criteria: • Stability • Recent Experience • References • Technical Proposal • Software Requirements • Price • Initial 5 year contract with vendor

  13. Functional Diagram

  14. Installation and Testing • Vehicle Installation • LED Displays at Stations • Power Sources • Initial learning period 1-2 months • Off-season time period • Quick accuracy • One route • Test Launch and Monitor

  15. Initial Information Sources • LED Displays • Arrivals and Current Time • Internet • Arrivals and Interactive Map • SMS (phase II) • Text

  16. Deployment • Training • Dispatchers and Supervisors • Operators • Marketing and Advertising • Brochures • Variable Message Boards • Monitoring into Winter Season • Field Observations

  17. Reality • Seasonal Congestion too Severe • Software Miscalculations • Vehicles “Dropping-out” • Inaccurate Predictions • Operational Frustrations • Solar-powered Signs

  18. Fixing Reality • Schedule-based Predictions • Headway-based Predictions • “Loop Jobs” • Accuracy Achieved

  19. Expansion • Added Information via Mobile Device • Two additional routes • Entire beach zone • Entire dedicated fleet installation • All stops • Stop ID numbers

  20. Pushback/Results • “Our customers don’t use smart phones” • SMS Text messaging • Website • Smartphone • Alerts

  21. Overall Improvements • Improved Customer Satisfaction • No more guessing at 4 major stops • Business Owner Satisfaction • Customer information • Extra business • Accurate Real-time Information • Positive customer feedback • Ridership increase of 32%

  22. Additional Benefits • Dispatch • Vehicle location monitoring • On-time performance • Additional Customer Information • Service Advisories and Delays • Planned service changes

  23. Cost, Time, Staffing, Budgeting • Initial procurement of $60,000 • Hardware • Installation • First year operating costs • Annual operating costs of $12,000 • Lowered wireless costs after 5 years • TIME!

  24. Thank You! Mike Horsting, AICP horstingm@rtachicago.org

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