Literacy strategies for the business and marketing education classroom
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Literacy Strategies for the Business and Marketing Education Classroom. ELA CCSS Six Shifts. Shift 1 – Balancing informational and literary texts Shift 2 – Knowledge in the disciplines Shift 3 – Staircase of complexity Shift 4 – Text-based answers Shift 5 – Writing from sources

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Literacy Strategies for the Business and Marketing Education Classroom

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Literacy strategies for the business and marketing education classroom

Literacy Strategies for the Business and Marketing Education Classroom


Ela ccss six shifts

ELA CCSS Six Shifts

  • Shift 1 – Balancing informational and literary texts

  • Shift 2 – Knowledge in the disciplines

  • Shift 3 – Staircase of complexity

  • Shift 4 – Text-based answers

  • Shift 5 – Writing from sources

  • Shift 6 – Academic vocabulary


Bloom s taxonomy

Bloom’s Taxonomy

  • Level 1 – Remembering (recognizing, listing, describing, identifying, retrieving, naming, locating, finding)

  • Level 2 – Understanding (interpreting, summarizing, inferring, paraphrasing, classifying, comparing, explaining, exemplifying)

  • Level 3 – Applying (implementing, carrying out, using, executing)

  • Level 4 – Analyzing (comparing, organizing, deconstructing, attributing, outlining, finding, structuring, integrating)

  • Level 5 – Evaluating (checking, hypothesizing, critiquing, experimenting, judging, testing, detecting, monitoring)

  • Level 6 – Creating (designing, constructing, planning, producing, inventing, devising, making)


Strategic reading

Strategic Reading

  • Pre-Reading – set a purpose for their reading

  • During Reading

  • After Reading – reflect on their reading


Modeling of a pre reading strategy

Modeling of a Pre-Reading Strategy

  • I-Chart

    • Investing in stocks example

  • Other strategies include (see handouts):

    • Directed reading-thinking activity

    • Anticipation guides

    • Pre-reading plan

    • List-group-label

    • Vocabulary from context


Modeling of a during reading strategy

Modeling of a During Reading Strategy

  • GIST – generating interactions between schemata and text

    • Supplier article

  • Other strategies include (see handouts):

    • Asking questions

    • Question-answer relationships (QARS)

    • Readers’ theater

    • Role, audience, format, topic (RAFT)

    • Mathematics autobiographies

    • Jigsaw


Post reading strategies

Post-Reading Strategies

  • Includes (see handouts):

    • Reciprocal teaching plus

    • Literature circles

    • Investigative reporting

    • Multimedia literacy projects

    • Media clubs


Bonus during reading strategy

BONUS: During Reading Strategy

  • Double-Entry Journal (DEJ)

    • Venture capital funding article


Keep in mind

Keep in Mind….

  • One strategy at a time = SUCCESS

  • Around the room – what strategy do you think you will try?


Resources

Resources

  • http://calsagsci-lamp.cit.cornell.edu/inquiry52/AshWelcome.html

  • NBEA – Business Education Forum Journal – October 2005

  • http://www.glencoe-ezine.com

  • http://www.greece.k12.ny.us/district.cfm?subpage=519

  • http://www.greece.k12.ny.us/district.cfm?subpage=478


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