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Agenda

Agenda Introduction of Fraunhofer Department of transportation logistics Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer Best practices for typical solutions in an Industrial Park Fraunhofer Application center

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Agenda

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  1. Agenda • Introduction of Fraunhofer Department of transportation logistics • Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer • Best practices for typical solutions in an Industrial Park

  2. Fraunhofer Application center Logistics and Informationsystems Cottbus/Germany Prof. Dr.-Ing. Uwe Meinberg

  3. The Fraunhofer-Idea Joseph von Fraunhofer (1787 - 1826) Researcher and entrepreneur Forms of cooperation • Ordered research • Technology transfer • Joint research

  4. Fraunhofer-Gesellschaft Asia USA • Ordered research for industry, the German State and Public Authorities • 57 Institutes in Germany • > 12.500 Employees • >1.000 Mio. € total revenue • Branches in the USA and Asia

  5. Material FlowSystems EnterpriseLogistics Logistics, Trafficand Environment Fraunhofer Institute for Material Flow and Logistics Our fields of activity: • Facts and Figures • Part of the research network of the Fraunhofer-Gesellschaft • Founded in 1981 • More than 200 employees • 16 Mio. Euro total revenue • thereof more than 60% from projects with industry, retail and service providers • Branches and project centres • Cottbus • Frankfurt / Main • Paderborn • Prien / Chiemsee

  6. Logistics for freight transport: Fields of activity of the Department for Transportation Logistics • Distribution planning • Network planning • Information systems for transportation logistics • Transport chain design and consultancy for logistics sites

  7. Distribution logistics Activities: • Outsourcing • Location planning • Analysis of transport costs • Transport management • Supply-Chain-Management • Software for logistic purposes

  8. Network planning Activities: Development of software-tools for network optimisation: • Optimisation of service level on a network or regional scope • Reduction of transport costs by efficient bundling of freight flows • Taking operational processes into consideration • Optimisation across different transport modes • Optimisation across country boundaries

  9. Telematics und Information management Activities: • Information networks • Market research and specification profiles • Information Technology (IT) concepts • Custom designed software for telematics

  10. Transport chain design Activities: • Intermodal transport chains • Innovative Transhipment technologies • Efficient process organisation • Development of transport offers in line with the market requirements • Application of IT-Technologies • Consultancy for logistics sites

  11. Agenda • Introduction of Fraunhofer Department of transportation logistics • Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer • Best practices for typical solutions in an Industrial Park

  12. Ten to Fifteen Years Stage III: Third Winning Strategies Five to Ten Years Stage II: Second Winning Strategies Vision Recent Five Years Stage I: First Winning Strategies • 。 Mission Objectives Strategic Functional Planning for Industrial Parks Organization Structure for management company Market Demand Survey & Analysis Biz Model for management company Strategic Function Design Best Practice Case Studies Market Promotion Plan Strategic Layout Design Cost benefit analysis Competition & SWOT Analysis Optional project range: Detailed planning to bedefined by agreement

  13. Market Demand Survey & Analysis Market Demand Survey & Analysis • Detailed survey of potential investors and focus industries in the region • Survey of existing competition industrial parks and sites for potential settlement of new investors in the region • Survey will cover demander, receiver and provider of services • Evaluation of specific service and area requirements for the region • Analysis of potential demand in area and services: planning data pool with growth rates and development trends • Deduction of potential for different functions and value-added services • Market survey will be carried out in detail by Chinese experts Best Practice Case Studies Competition & SWOT Analysis

  14. Best Practice Case Studies (Panopa and others) Market Demand Survey & Analysis • Optimisation of distribution structure, location planning, transport cost analysis, transport management, network and service planning, simulation tools for efficient bundling of transports • Site planning with site sizes and layout planning / optimisation, functional area planning with proper references for new site planning • Detailed analysis of German/ European best practice examples • Deduction of modern trends in German/ European industrial park development • Operating scheme examples and business models in Germany and Europe Best Practice Case Studies (Panopa and others) Competition & SWOT Analysis

  15. Competition & SWOT Analysis • Clear figure to the Strengths and Weaknesses and future Opportunities and Threats from a neutral view • Database: statistical data industrial development for the region. Analysis of potential competitors and interviews with potential investors • Analysis of current and future trends and their effects to proposed industrial park • Development of handling guide lines and master profile for industrial park development including trend analysis • Recommendations for new service areas and market segments, identification of synergy potentials by development of new industrial park for developers Market Demand Survey & Analysis Best Practice Case Studies (Panopa and others) Competition & SWOT Analysis

  16. Vision • 。 Mission Ten to Fifteen Years Stage III: Third Winning Strategies Five to Ten Years Stage II: Second Winning Strategies Recent Five Years Stage I: First Winning Strategies Objectives Developing Strategy • The developing strategy follows overall vision, mission and objectives statements, which will be developed from the SWOT analysis results • A development plan describes these aims for the different stages in detail • The development plan will schedule building stages, which can be identified by the planning data base with the required resources by year • The development profile and emphasis changes throughout the stages • To ensure the achievement the developing stages aims, different winning strategies have to be worked out, each winning strategy for a period of 5 years

  17. Strategic Function Design • Strategic function design plans the general location areas without the exact allocation (this will be done by the strategic layout design) • Identification of core issues for the industrial park (e.g. affinity of functions to different sub-areas of the overall site, percentage of added value, support of main customers, market forecasts and the interference with other functions / industries) • Development of a guideline for the functional design • Calculation process from the results of the market survey for different areas with consideration of best practice examples • Consideration of regional situation (geography, traffic etc.) • Definition and rough allocation of toplevel areas Strategic Function Design Strategic Layout Design

  18. Strategic Layout Design • Fine-planning for each function with direct allocation • Site partition with different functions / industries, e.g. production, warehousing, traffic zone, auxiliary functions etc. • Optimisation of the interferences with other function / industrial: traffic and process planning • Best practise examples for detailed site partition • Consideration of special requirements, e.g. special needs for individual investors • Design of service area and green areas, if applicable • (optional:) Description of processes for the new site Strategic Function Design Strategic Layout Design

  19. Embodiment of operating schemes Organisation Structure for management company • Masterplan for industrial park, including all aspects of implementation • Organisation structure for the management company and their personnel development • Business model for the business operation with a focus to added-value services • Design of the market promotion plan (potential customers, acquisition plan, acquisition documentation for customer) • Cost benefit analysis for the pricing and planning of services Biz Model for management company Market Promotion Plan Cost benefit analysis Detailed project range to benegotiated by demand

  20. Agenda • Introduction of Fraunhofer Department of transportation logistics • Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer • Best practices for typical solutions in an Industrial Park

  21. Sector A: Logistics centre with direct connection to airfield • Sector B: Services, Communication, Administration • Sector C: Trade and innovation centre for sales oriented industries • Sector D: production and craft area; also recycling and innovation companies • Sector E: Private aviation centre with reserved land for aviation oriented companies Airpark Baden –Basics

  22. Airpark Baden – Characteristics • Total area: 6.130.000 m² (brutto) • Area used for buildings 1.420.000 m² • Airport 2.460.000 m² • Green area / golf course 2.250.000 m² • Useable area in industrial/business park: about 66.000 m² • Number of companies: 90 • Number of buildings: 42 • Number of employees: 1150

  23. Offered services: • All around investor support; quick permissions for construction, etc. • Construcion of buildings according to investors needs • Buying, renting or long term building lease (40 years + extension) possible • Airparc Business Center in Sector B with office space in different sizes • Guest house • Power plant for environment friendly production of electricity and heating Airpark Baden –Details

  24. 1. Logport – Layout and functional areas Distribution Dangerous Cargo Free space for rent/ sale Distribution Consumer Electronics Car Distribution / RoRo Steel Logistics Container terminal Nature Reserve Administration

  25. 1. Logport – Characteristics • Total area: 2.650.000 m² • Free space: abt. 800.000 m² • Number of companies: 28 • Number of buildings: 43 • Internal road net: 9,4 km (12.000 m² road and parking area) • Internal rail net: 12,4 km • Utilities infrastructure: 14 km water and gas pipes, 20 km sewer • Total warehouse area: 200.000 m² • Number of employees: abt. 1.500 • Transshipment 2003: 100.000 TEU (Logport Container terminal) • Transshipment capacity p.a.: abt. 200.000 TEU (Logport Container terminal) • Infrastructure investments 1999-2003: 160 Million EUR, of which 90 Million EUR duisport • Suprastructure investments 1999-2003: 400 Million EUR, of which 300 Million EUR private companies

  26. 1. Logport – Services • All-around-investor support • Development, provision and Marketing of tracks, buildings, terminals, cranage • Construction consulting • Facility management • Trimodal terminal operator • public-utility railroad services • Transport chain consulting & Management, Marketing • Stuffing, stripping, packing Duisport group Strategic investments Infra- and suprastructure providers Transshipment and logistic services

  27. 1. Duisport – Revenues by business units • Tracts: leasing of land • Structures: leasing of warehouses • Transshipment: short sea, inland barges, rail and road • Logistic Services: Marketing, Facility management, Transport management and railway

  28. 2. InfraServ Höchst – Basics • Historical grown Technology- and Industry Park in the heart of Europe • Positioned in the economical powerful Rhein-Main-Area, direct at the river Main close to the international airport Frankfurt Main • Both Production- and Research- and Development Companies of the Chemical-, Life Science- and BioTech-Sector as well as Service Companies • Management company is Infraserv GmbH&Co. Höchst KG, founded 1998 • Leading European site manager and industrial service company for particular Chemistry- and Pharmaceutics sites

  29. 2. InfraServ Höchst – Layout and functional areas Services Production Logistics Research& Development

  30. 2. InfraServ Höchst – Characteristics • Total area: 4.600.000 m² • Free space: 890.000 m² • Number of companies: ca. 80 • Number of buildings: 800 Production-, Laboratory- and Technical buildings; 100 Production plants; 30 offices • Internal road net: abt. 72 km • Internal rail net: abt. 57 km • Total warehouse area: abt. 300.000 m² • Number of employees: abt. 22.000 (of which 4.000 in R&D) • Transshipment 2003: 20.000 Containers; 700.000 t bulk • Transshipment capacity p.a.: abt. 2 Mio. t • Investment from 1999 to 2003 abt. 1.750 Million EUR • Investment in 2003: abt. 390 Million EUR

  31. 2. InfraServ Höchst – Services • Site Engineering • Technical Services • Materials Management • Environment/Safety • Information Technology • Real Estate Management • Site Medical centre • Personnel • Finance + Controlling

  32. 3. PLAZA Zaragoza – Basics • Located in the centre of the south-east European sector in Spain • Management company: PLATAFORMA LOGÍSTICA DE ZARAGOZA S.A., supported by regional government • Open for all companies that participate in activities related to transport and logistics • Efficient and qualitative multi-modal transport possibilities: highways, high-speed-railway, Imperial Canal of Aragón, Airport of Zaragoza • PLAZA provides the collective equipment needed to develop the area and has common services • PLAZA will make Zaragoza one the most important logistical cities in Europe

  33. 3. PLAZA Zaragoza – Layout and functional areas Technology Centre Social Facilities Industrial Logistic Area Private/ Public Sport Park Service Area Intermodal Zone Future Growth Reserve

  34. 3. PLAZA Zaragoza – Characteristics • Total area: 12.063.674 m² • Green area: 2.300.000 m² (incl. Public and private sports park) • Number of companies: currently 68 • Number of buildings: currently > 18 • Internal road net and parking space: 14,8 % of total area and >13.000 parking places • Internal rail net: n.a. • Total warehouse area: Warehouses up to 123.000 m² for each Company (Example: Inditex) • Number of employees: currently > 5.000 • Transshipment 2003: n.a. • Transshipment capacity p.a.: abt. 5.000.000 tons • Investment for Development: expected 210 Million EUR • Investment by companies: expected 1.500 Million EUR

  35. 3. PLAZA Zaragoza – Organization • Joint Venture between the government of Aragón and industry • Logistic research program within a business park: • ZLC, Zaragoza Logistics Centre, leading academic institute and branch of MIT, Massachusetts Institute of Technology, centre for Transportation and Logistics are located direct on the PLAZA

  36. 4. Gazeley Magna Park Rhein-Main – Basics • Former military area in the heart of Europe, close to Frankfurt Main with connection to railway, highway and airport Frankfurt Main (30 km) • Management company is Gazeley Properties Ltd from UK, leading European company for Warehousing Solutions and Logistic Parks, owned by WalMart • Gazeley Properties Ltd with 24 sites in Europe plans to build up 30 new logistic parks in Europe until 2007 • Facilities for all companies related to logistic and trans-port, no production, from 10.000 m² to 50.000 m² 1. Building stage • Criteria for Magna Parks: efficient traffic connection, quality and standardization of buildings, elegant scenery, environmental friendly concept, integration of local authorities into planning process, office buildings: 3-4 % of total building area • Site preparation currently under process

  37. 14.000m² 28.000m² 50.000m² 25.000m² 33.000m² 17.000m² 21.000m² 21.000m² 4. Gazeley Magna Park Rhein-Main – Layout and functional areas Railway connection Distribution Centre Highway connection Office Buildings

  38. 4. Gazeley Magna Park Rhein-Main – Characteristics • Total area: 1.004.000 m² (Magna Park UK 2.400.000 m²) • Number of buildings: abt. 34 • Total warehouse area: 200.000 m² (798.940 m² in Magna Park UK) • Rental period: regularly 5-10 years up to 25 years • Number of employees: > 6.000 in Magna Park UK • Investment by Gazeley Properties Ltd.: abt. 100 Million EUR

  39. 4. Gazeley Magna Park Rhein-Main – Services • Site development • Marketing • Rent of floorspace • Planning & Building of Warehouse solutions within 16 weeks by contract by standardized buildings • Real Estate Management • Environment/Safety

  40. 5. FRA-Forwarding Centre South – Basics • Air Cargo-, Forwarding- and distribution centre at the airport Frankfurt Main • Optimized interface and connection for the transport modes road and rail • Settlement of Global Players from the carrier sector and Service Companies • Site manager is the company Fraport AG • Innovative Campus Concept for the bundling of core competences

  41. 5. FRA-Forwarding Centre South – Position and Layout 1997 2003

  42. 5. FRA-Forwarding Centre South – Characteristics • Total area: abt. 500.000 m² • Area for investors: abt. 290.000 m² • Free space: abt. 50.000 m² • Number of buildings: > 19 • Total building area: abt. 120.000 m² • Internal road net: n.a. • Internal rail net: n.a. • Number of companies: abt. 140 • Number of employees: abt. 4.200 • Investment since 2003: abt. 100 Mio. EUR • Annual dispatch capacity: abt. 400.000 t

  43. 5. FRA-Forwarding Centre South – Services • Site development • Facility Management • Technical Services • Environment/Safety • Information Technology • Personnel • Marketing

  44. 6. GVZ Bremen – Basics • GVZ Bremen is the oldest cargo transport centre and logistic park in Germany, founded 1985 • Forwarding- and distribution centre • Related in an area close to the seaport (2 km) and the airport of Bremen (7 km), north of Germany, with direct connection to railways and highways • GVZ Bremen was planned, extended and managed by GVZ development company GVZ Entwicklungs-gesellschaft mbH (25 % government, 75 % private): public-private-partnership • Gateway for city logistics

  45. 6. GVZ Bremen – Layout and functional areas Services,Offices, Administration Logistic industry without rail connection Logistic industry with rail connection Terminal road/ rail for combined traffic Logistic industry with extended rail infrastructure

  46. 6. GVZ Bremen – Characteristics • Total area: 3.620.000 m² • Free space: abt. 10 % • Environmental reserve area: 460.000 m² • Number of companies: 114 • Internal traffic area: 410.000 m² road and rail area (Terminal takes abt. 25 % of the total area) • Internal road net: n.a. • Internal rail net: n.a. • Number of employees: 4.960 • Transshipment 2003: 87.000 TEU • Transshipment capacity p.a.: 235.000 TEU • Investment up to 2003: abt. 450 Million EUR (of which 40 % GVZ and 60 % companies

  47. 6. GVZ Bremen – Services • Site development • Sale or rent of floorspace • Main Administration of logistic park • Development of logistical products • Marketing, P&R • Consulting and cooperation projects for logistic park companies

  48. 7. Gyor Ipari Park – Basics • Gyor Ipari Park is the first and one of the biggest industrial park in Hungary, founded 1992 • Industry focus to: Automotive, Iron/ Steel, Electronics, Plastics and Home Electronics • Related close to a river port (20 km) and to main highway (3 km), direct access to railway • Gyor Ipari Park was planned, extended and managed by an Austrian-Hungarian joint venture company hold by the city of Gyor, the Austrian building company Mischek Bau AG and the Bank Austria Leasing • Flexible site size from 2.000 m² to 120.000 m² on demand of the customer

  49. 7. Gyor Ipari Park – Layout and functional areas Dutrade (Distribution Iron/ Steel) Hydro Aluminium (Automotive) Erbslöh Aluminium (Automotive) Liebherr Home Electronics Hungarian Alliance Logistics (Spare parts) Philips Electronics Robust Plastik Smaller companies E.ON (Energy) AMOCO (Geotextile)

  50. 7. Gyor Ipari Park – Characteristics • Total area: 1.250.000 m² (brutto) • Useable area: about 1.000.000 m² • Free space for sale 2004: about 250.000 m² • Green area: 68.300 m² (about 5,3 %) • Number of companies: 53 • Number of buildings: 42 • Internal traffic area: 145.100 m² road and rail area (11,3% of total area) • Internal road net: 6,25 km • Internal rail net: 3,4 km • Number of employees: 7.200 • Investment up to 2003: abt. 208 Million EUR (of which 4 % park management company and 96 % private investors)

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