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Rhetorical Strategies. Techniques that writers and speakers use to move an audience to a desired feeling or action. Bandwagon . Making you want to be a part of a group. Ex: Everyone’s doing it. Card Stacking. Presenting only good information. Ex. It really, really works!. Stereotyping.

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Rhetorical strategies

Rhetorical Strategies

Techniques that writers and speakers use to move an audience to a desired feeling or action.


Bandwagon
Bandwagon

  • Making you want to be a part of a group.

  • Ex: Everyone’s doing it.


Card stacking
Card Stacking

  • Presenting only good information.

  • Ex. It really, really works!


Stereotyping
Stereotyping

  • Making a generalization about a group.

  • Ex: All soccer moms drive SUVs.


Author s argument
Author’s argument

  • By authority: recommended by authority figures, experts, or famous people.

  • By emotion: appeals to feelings or reactions of love, hate, happiness, etc.

  • By logic: reasoning and evidence are offered to persuade you to believe that this makes sense.


Rhetorical questions
Rhetorical Questions

  • Questions with obvious answers.

  • Ex. With all the distractions of sports, televisions, the Internet and more, is it any wonder kids don’t find time to study?

  • “Do I look like Wal-mart to you?”


Loaded words
Loaded words

  • Words or phrases that carry a strong emotional overtone or connotation.

  • “Night loomed over the lost campers. The dark made them easy prey for the beasts of the forest.”


Repetition
Repetition

  • The repeated use of a word or phrase to emphasize an idea or image.

  • Ex: Head on

  • Free credit report.com


Stereotype
Stereotype

  • A generalization about a group of people, objects or situations that may or may not have some basis in fact.

  • “Fast food restaurants serve nutritional disaster to the public.”


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