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Enterprise Journalism

Enterprise Journalism. Review. Lead Nutgraph Quote Background Information (1,2,3,etc) Kicker Secondary Information Three-part edit (Does it make sense, can it be shortened, AP Style and Grammar). Grammar issues. In-text citation. Quotes. Only place marks around what was actually said.

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Enterprise Journalism

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  1. Enterprise Journalism

  2. Review • Lead • Nutgraph • Quote • Background Information (1,2,3,etc) • Kicker • Secondary Information • Three-part edit (Does it make sense, can it be shortened, AP Style and Grammar)

  3. Grammar issues In-text citation Quotes Only place marks around what was actually said. Direct quotes are only used for information directly taken from a person or physical source Comma inside quote. Examples: “This is an ongoing investigation,” said Davis. “I think so,” said Robinson, a freshman majoring in accounting. “It depends on how thing are at the time.” • For news stories, simply state where you got the information inside the body of the story. • Do not use parentheses. Ever. Examples: According to a report in the New York Times According to a story posted on MSNBC.com Jones was killed instantly, according to a Sanford Police press release.

  4. Enterprise Journalism Defined Process Same as any other story. Difference is, no one is telling you what to do. Longer, more in-depth enterprise pieces may be called investigative journalism. • Stories based entirely or almost entirely upon the research of an individual journalist. • The journalists develops an idea for a story – based upon an observation, tip or fact – then begins process of reporting and writing story.

  5. Examples of Enterprise Journalism • Update on a project or proposal (building, new major, etc.). • Story on new hire. • Story looking into a new show or fashion line. • Piece on instances of racism within a police department. • Story on a person’s triumph over drug abuse.

  6. Sidebar Defined Examples Sidebar on an injury suffered by a player during a game. Sidebar on a minor vote passed during a meeting. Sidebar on the opening act of a concert. Sidebar on new menu changes for a story about a restaurant chain. • A sidebar is a shorter companion piece to a larger story. • In newspapers or magazines, they generally run next to or near the main piece. • In broadcast, they run after the main piece. • Sidebars are useful when a reporter has information that, while relevant, may not fit within a main piece.

  7. No Excuses • Stories are out there. You just have to make the effort to find them. • Think about something you have observed. • Think about something you have heard happening elsewhere. Is that applicable locally? • Think about a disturbing statistic you learned. Does that have any relevance to the local community? • Follow-up on gossip.

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