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The APP world. Jens Peder Kristensen Formand, ITS Danmark. Platform. Musikafspillere Bilers instrumentbræt Mobiltelefoner TV apparater Spillekonsoler Personlige computere Køleskabet?. Udfordringer. Enheder 4 CPU, 3D, OLED, NFC, 4G, ….. Platforme/OS Markeder. OS. iOS, App store

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the app world

The APP world

Jens Peder Kristensen

Formand, ITS Danmark

platform
Platform
  • Musikafspillere
  • Bilers instrumentbræt
  • Mobiltelefoner
  • TV apparater
  • Spillekonsoler
  • Personlige computere
  • Køleskabet?
udfordringer
Udfordringer
  • Enheder

4 CPU, 3D, OLED, NFC, 4G, …..

  • Platforme/OS
  • Markeder
slide4
OS
  • iOS, App store
  • Android, Android Market, other markets
  • Symbian s60, Ovi Market
  • Symbian^3, Ovi Market
  • Windows Mobile 6, Windows Market place
  • Windows Phone 7, Windows market place
  • Windows CE
  • Samsung Bada
  • Palm, Palm App Catalog
  • RIM, Blackberry app world
  • Meego (merging Intels Moblin og Nokias Meemo)
  • Java
slide5

App Store Oversigt

  • Ovidownloads: Appsare 75% ; ** 3 part app stores *** ExcludingiPod & iPad
  • Note: 3 part app stores sælger mest af Windows Mobile, RIM og Palm applikationer.
udviklingsmuligheder
Udviklingsmuligheder

Nativeapp:

- Dyrt, god bruger-funktionalitet

  • Multiple platforme:
  • Billigere, dårligere brugerfunktionalitet
  • Appcelerator, PhoneGap, RhoMobile, Titanium, MoSync

Mobile web:

- HTML5, CSS3, java script

  • Hybrid:
  • Browser i nativeapp
  • Let at vedligeholde indhold
  • Billigt at udvikle
opm rksomhedspunkter
Opmærksomhedspunkter
  • Start med én platform
  • Lav det super godt fra starten. Du får kun én chance og 10 sekunder
  • Brug hybrid hvis muligt
  • Hvis din app ikke er blandt top 10, så kræver det kostbar markedsføring at få den ud til brugerne
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