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24 th – 27 th October 2014 bramstokerstokerfestival #BiteMeDublin

24 th – 27 th October 2014 www.bramstokerstokerfestival.com #BiteMeDublin. With Live music by 3pkano Fri@ 8pm Christchurch Cathedral. Sun @ 6pm Meeting House Square. Fri@ 6pm Screen Cinema Irish première. Sun@ 6pm Screen Cinema Irish première. Sun @ 8.30pm Meeting House Square.

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24 th – 27 th October 2014 bramstokerstokerfestival #BiteMeDublin

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  1. 24th – 27th October 2014 www.bramstokerstokerfestival.com#BiteMeDublin

  2. With Live music by 3pkano Fri@ 8pm Christchurch Cathedral Sun @ 6pm Meeting House Square Fri@ 6pm Screen Cinema Irish première Sun@ 6pm Screen Cinema Irish première

  3. Sun @ 8.30pm Meeting House Square Mon @ 2pm Brooks Hotel Cinema

  4. Fri-Sun @ 10-5pm Wolfe Tone Square

  5. Sat @ 2pm South City Centre

  6. Der Vampyre Sat @ 4pm St Anne’s Park, Clontarf

  7. Sun @ 4pm Meeting House Square

  8. Sun @ 11am - 6pm Generator, Smithfield

  9. City Centre street from @ 5pm Ending in Dublin Castle

  10. Sun- Mon @ 11am - 2pm The Ark Sat @ 11am - 5pm Project Arts Centre Mon @ 3pm The Ark

  11. Sat @ 12.30 and 3.30pm Cooks Academy

  12. Sun @ 5pm Meet at Connolly Station

  13. All Weeked The Science Gallery

  14. Sat @ 7.30pm – 2am IMMA

  15. Online Event

  16. Sat @ 8.30pm The Mercantile

  17. Friday Festival Club

  18. Sunday Festival Club

  19. Monday Festival Club

  20. Sunday @ 2pm Samuel Beckett Centre, Trinity Sunday @ 2pm Chapel Royal, Dublin Castle Saturday @ 3pm Oak Room, Mansion House Sunday @ 11am Irish Film Institute Saturday @ 12pm Oak Room, Mansion House Saturday @ 12pm Oak Room, Mansion House Sunday @ 4pm Samuel Beckett Centre, Trinity

  21. Saturday @ 7.30pm Smock Alley Theatre

  22. Follow-on event, Halloween weekend

  23. 24th – 27th October 2014 www.bramstokerstokerfestival.com#BiteMeDublin

  24. Collaborate • Experience offer - featured on your site, ours and jointly through social media • Social media interaction • Go red • Light your business • Gel your windows • Competitions • Summonsing the vampire • Bunting • Decorate your business • Go gothic and be nominated for an award atRaise Your Spirits

  25. Collaborate • Menu items • Let the blood flow • Website • Support the festival by festuring it on your site • Got an event? Let us know… • Other events on www.bramstokerfestival.com • All halloween events on www.bramsfringe.com • Staff engagement… • Dressing up? • How much do they know about the festival? • Zipwire • Fully engaged with the festival? Get a golden ticket for the Zipwire

  26. Audience focused strategy…What is happening in your area?Who are your target audience?

  27. Culturally Curious

  28. Social Energisers

  29. Families

  30. Next steps • Register your interest, and commit to involvement next week via data-capture registration form(to be sent early next week) • Standard opt-ins • Social media, bunting, special menus, turning red, business-dressing, character summons, zipwire, festival feature on site etc • Custom opt-ins • Tailored offers & events, sponsorship, competitions, offer codes etc • www.bramsfringe.com

  31. It’s not just about 2014 Monitor & report Set benchmarks for next year Measurability Developing interactions to use in future years… Build momentum for 2015 this year…

  32. 24th – 27th October 2014 www.bramstokerstokerfestival.com#BiteMeDublin

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