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SmartPhone Customer Surveys Using the latest SmartPhone devices to capture real-time Voice-of-the-Customer feedback

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Presentation Transcript
smartphone customer surveys

OPINIONMETER

SmartPhone Customer Surveys

Using the latest SmartPhone devices to capture real-time

Voice-of-the-Customer feedback

slide2

OPINIONMETER

What are SmartPhone Surveys?

  • Use the latest technology and survey software
  • Allow you to build an active mobile feedback community
  • Downloaded to customers’ personal iPhones, iTouch and iPads plus other SmartPhone devices
  • Include multimedia support and voice recording for verbatim comments in the customer’s own voice
  • Capture customers’ decision processes, attitudes and satisfaction at the Point-of-Experience
slide3

OPINIONMETER

The Importance of Point-of-Experience Surveying

  • Capture immediate, spontaneous feedback when and where experienced, not days or weeks later
  • On-site, on-time, on demand surveying eliminates reporting delays
  • Allows low score satisfaction alerts to trigger instant response
  • Easily customized in the field for different languages and target audiences
  • Digital data capture saves rekeying labor, minimizes errors
  • Instant access to actionable data from anywhere
slide4

OPINIONMETER

Distribute Directly to Customers with SmartPhone Surveys

  • SmartPhone Surveys applications
  • Ongoing customer dialogue
  • Learn frequent vs. occasional customer habits, preferences
  • Customer service feedback
  • Banks, retail & service providers
  • SmartPhone Surveys let you
  • Build mobile feedback communities
  • Invite loyal users to participate in feedback studies
  • Capture mobile feedback immediately
  • Personalize the survey experience to each individual
  • Include contests, quizzes, multimedia and voice recording
  • Anytime, anywhere surveying capability
slide5

OPINIONMETER

Use SurveyManager to Design and Deploy

SmartPhone Survey Programs

  • Use OMI question & response resource libraries
  • – or –
  • Write your own questions and responses
  • Simple, intuitive and easy to use
  • Web-based: No software needed to install SurveyManager
  • You control all management tasks to design, deploy and report data
slide6

OPINIONMETER

SurveyManager Report Features

Customer Satisfaction

Scores

Standard Summary Reports

Customized Reports

Graphs and Charts

within Reports

Automated Reporting

Templates

slide7

OPINIONMETER

SurveyManager Report Flexibility

Unlimited Cross

Tabulation Filtering

Trend Analysis

Variations During a Day

Filtering: Segmenting

Customers

Relative Local

Performance

slide8

OPINIONMETER

Examples of SmartPhone Surveys

Tablet

iPad

Tablet

iPad

PDA

Kiosk

slide9

OPINIONMETER

Opinionmeter Serves a Broad Spectrum of Industries Worldwide

Workforce

Education

Transportation

Retail

Healthcare

Hospitality

Government

Financial

slide10

OPINIONMETER

SmartPhone Surveys by OpinionMeter

  • Automated, real-time survey tools
  • Integrated with the latest technology in mobile device platforms and software
  • Invaluable customer insight captured at the Point-of-Experience
  • Immediate, actionable data available anywhere, anytime
  • Reports and data accessible from any Web browser
  • Easy, convenient and cost-effective

Now, let’s start working together on your customer satisfaction and feedback programs

slide11

OPINIONMETER

Opinionmeter International, Ltd.

1-888-OPMETER

www.opinionmeter.com

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