BEST PRACTICES. PLANNING LARGE SCALE EVENTS. Today. Event Idea Generation and Content Speaker Acquisition Corporate Sponsorships and Budgets Marketing Your Event. Event Idea Generation. Your Ideal Event.
PLANNING LARGE SCALE EVENTS
Event Idea Generation and Content
Corporate Sponsorships and Budgets
Marketing Your Event
Consider all of the components that could make your event unique to pinpoint an overarching theme or concept.
Choose the most appropriate and innovative ways to deliver your event experience.
Office of Alumni Affairs
Professors/ Faculty Advisors
Ensure you provide complete details in the event invite and provide enough lead time.
You are allowed to use your personal recruiter or company contacts and reach out directly once you meet with Kate Gregory!
Investigate approved vendors
Model ticket sales as NYU, Non-NYU, Early Bird, Non-Early Bird
Model Ambassadors into pricing
Account for no-shows
Use Mailchimp and Google Analytics so you can track opens, clickthroughs, and eventually conversions
Vanessa Reggiardo, Group VP, Global Beauty Marketing at Avon Products
Linda Gharib, SVP, Digital Marketing, Citi
Total Funding: $4,500