2008 Benefits & Annual Enrollment Communication Strategy

1. 2008 Benefits & Annual Enrollment Communication Strategy Julee WellerGlobal Benefits DesignFebruary 27, 2008

2. 40 Years of Experience • Founded in 1968 • Intel has grown into the world’s leading silicon innovator • $38.3B in revenues, 86K employees worldwide (46K US), 300 facilities, 50 countries • World’s 5th most valuable brand • Consistent history of strong corporate accolades • Global Most Sustainable Corporation • Dow Jones Sustainability Index Technology Sector Leader • World’s Most Innovative Companies • Best Corporate Citizen • Working Women 100 Best Companies

3. Engaging our Employees in Health • Intel’s benefits strategy embraces a holistic approach that places strong benefit programs and tools upon a fundamental philosophy of employee health and wellness Communication Essential to Strategy

4. Health Benefits Communication Strategy • Developed a year-round communication campaign to: • Increase employee health benefit plan awareness; getting the most out of the benefits both financially and quality care • Actively engage employees in their own wellness – live healthier lives every day. • Five “blitzes” scheduled per year; a ‘blitz’ includes 3-5 intranet articles that cover a variety of health related topics focused on Benefits Awareness, Consumerism, Healthy Choices. • Articles are intended to be engaging and actionable. - AR • Topic are selected by a cross-functional team {HR (Benefits/Disability), Occupational Health and Communication}.

5. Health Benefits Communication Objectives

6. Annual Enrollment Theme: Choose Well, Use Well, Be Well • Speaks to employee engagement, involvement, and role • Speaks to Annual Enrollment process, personal health, and financial health • Action oriented • Integrated with Health & Wellness • Continued use throughout the year to promote Intel’s culture of healthy, productive, and engaged employees and families who live wellness-oriented lifestyles every day

7. Campaign Objectives

8. Strategies and Tactics

9. 2008 Plan Enrollment Results Record migration into the consumer plans 25% Consumer Plans HDHP added more that 1600 new enrollees

10. 2008 Communication Outcomes

11. 2008 Annual Enrollment Outcomes

12. Back up

13. 2008 Benefits Marcom Strategy

14. 2008 Benefits Marcom Strategy

15. 2008 Benefits Marcom Strategy

16. AE Benefit Blog Detail • THE BENEFITS BLOG • The purpose of this blog is to discuss Intel Benefits. Let’s keep it real and make this a place to interact – all constructive comments are welcome. At the same time, this can’t become a Q&A forum: please use Ask ES for detailed questions. Finally, a message from the lawyers: "The information in this blog is not intended to take the place of or change the official plan documents in any way. In the event of a discrepancy between the information in this blog and official plan documents, the plan documents will prevail." Just so you know. • Health benefits and old dogs • First of all, let me just say I’m thankful to have health insurance. And choices. Without those two things my life would be very different. That doesn’t mean the healthcare system in the U.S. doesn’t still drive me nuts. Options are nice, but trying to make sense of all the complicated rules is like trying to match up all the colors on a Rubik’s cube: almost impossible, especially if you’re like me – someone with no time or patience to figure it all out. • Which brings me to Annual Enrollment: it’s that time of year again when my brain turns to mush when faced with having to decide what to do with my health benefits for the next year. Over the last couple of years we’ve been introduced to health plans that sound like they’ve been created by bankers: set-up a pre-tax savings account… manage receipts…pay premiums….meet deductibles…etc. Will I need my accountant to talk to the pharmacist? Do I have to stand in line at the DMV to schedule a doctor’s appointment? I’m only joking with the last two questions (I know the DMV is automated now). • Call me an old dog. I’ve been with the same health plan since I started with Intel 17 years ago. The “auto-pilot” system works for me. Except lately I’ve been wondering if I could actually save money with one of those other kind of health plans. Someone recently told me he’s been with one of the consumer-driven health plans for over three years, and since that time he’s only paid around $140 total in medical costs (not including premiums)!  I know everyone’s situations are unique – but if what he says is true it would be a huge difference for me (I pay that much for prescriptions alone in just 6 months). I think I finally realize I need to make an effort and spend time investigating other health plan options (which I’ve never really done in the past, obviously). In the meantime, if you have any experiences you can share or suggestions on what’s worked well for you (or not) – I’d love to hear from you. And the sooner the better -- Annual Enrollment starts Oct. 29.

17. Circuit Articles (Storylines) WW38 – WW01 WW38: Overview of Annual Enrollment, dates, and how to prepare. WW38: Roth 401k WW43: Overall message of benefits 08 (watch for your guide) and action required WW44: 2007 Annual Enrollment begins – using the 6 C’s to determine what plan is right for you WW45: people like me – why they choose their plan and experience Lumenos plan CIGNA Coinsurance WW46: Last week of Annual Enrollment WW46: Health For Life WW01: Reminder to use well (health benefits) WW01: Roth 401k enrollment E-mails WW43: Manager Actions WW44: Annual Enrollment begins – Harvard Pilgrim & Independent Health WW44: Annual Enrollment begins - SERPLUS WW44: Annual Enrollment begins – remaining ees WW46: Last week to re-enroll in FSA WW47-52: New Hire 2006 & 2007 Annual Enrollment information WW44-46: Hewitt notifications and confirmations WW46: Remind to enroll (sent from Hewitt to ees who have not made AE elections) WW01: 2007 plan year changes reminder and use new ID cards Home Mailings WW42: SERPLUS Guide WW43: Benefits Guide WW43: Notice of Creditable Coverage for Medicare eligible (insert in guide mailing) Dec.: New Medical/Dental ID cards Web sites WW38: Circuit Benefits planning and education page WW42: Circuit Health Benefits and Wellness page updated for AE WW44: www.intel.com/go/myben WW44: Hewitt website updated for AE WW44: Fidelity website updated for SERPLUS enrollment WW01: Circuit T-Comp updates Blog WW38: 401k Placeholder WW40: Own your own decision making ability WW43: Why not review your available health benefits? Just so you know… WW43-46 Print WW42-46: Bathroom Readers WW42-52: Annual Enrollment NEO insert WW42-46: Posters/Banners WW43-46: Plasma screens BUM Foils WW43-46: 2008 Benefits Education WW44-46: 2008 Annual Enrollment WW44-46: Benefits Overview WW44-46: Get Smart about FSA WW44-46: Lumenos Webinars WW44-46: SERPLUS WW44-46: Life Insurance Basics Benefits Road Shows WW-43-45 Chats WW44-46 2008 Benefits Comms at a Glance Description