Classical Conditioning. Behaviorism. Study observable behavior Prize and punishments How people react to certain stimuli What can I do to make you score better? What can I do to make the opposite sex like me?. Pavlov and Classical Conditioning.
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UCR-flinch or squintCR: flinch or squint
CS: word can
acquisition: can starts to elicit CR
Stimulus Discrimination: Words that do not sound like can= no flinch
Stimulus Generalization: words like can= flinch