“It’s hard to predict things, particularly things in the future” -- Yogi Berra, Yankee Great. What a Change …. … from April 2005, ASNE. One panel on the Future of Newspapers Another on young readers. … to October 2005, APME. New Competitors; New Demands The New Normal
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“It’s hard to predict things,
particularly things in the future”-- Yogi Berra, Yankee Great
What Happened in Between?
“… as an industry, many of us have been remarkably, unaccountably complacent. Certainly, I didn’t do as much as I should have after all the excitement of the late 1990’s. I suspect many of you in this room did the same, quietly hoping that this thing called the digital revolution would just limp along.”
Whatever the Reason …
… an industry that
… Beginning to Change
News is a Conversation
… So Let’s Join In
“Readers and Web site users now feel free to challenge decision makers here, a development many of us in the newsroom welcome, although some editors resent the second-guessing. Get used to it. … Interactivity is the future. People want to be heard.”
Editor, San Antonio Express-News
“Our public editor, Ted Vaden, posted … on a conference on journalism and blogging. He quotes media critic Jay Rosen (whose PressThink blog is well-traveled) saying journalists are ‘used to being the filter from God, but people don't accept that anymore.’ Heavens. Perhaps Rosen has spent too much time peering at journalism through the lens of his computer screen.”
Editor, Raleigh News & Observer
Executive Editor, New York Times
“We are going to change the character and content of the paper without undermining our journalistic principles.”
Fort Lauderdale Sun-Sentinel
“We gave up on being all things to all people. What we hope to be is some very meaningful things to the distinct reader groups we’ve identified.”
Publisher, Mercury News
OK, Smart Guy …
OF COURSE NOT!
So … how do we overcome the inertia, culture and tradition that keep us from changing?
Explode the Newsroom
Re-think, Refocus, Re-invent
Seven Ideas to Build On
* (Thanks to Hodding Carter)