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HOW DO YOU ORGANIZE YOUR MARKETING WHEN CONTENT AND ADS ARE MERGING. KOMFO. We love Social Media and we believe that it has fundamentally changed the way companies are communicating with their customers. Headquartered in Copenhagen, Denmark but present globally.

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How do you organize your marketing when content and ads are merging
HOW DO YOU ORGANIZEYOUR MARKETINGWHEN CONTENTAND ADSARE MERGING


Komfo
KOMFO

We love Social Media and we believe that it has fundamentally changed the way companies are communicating with their customers.

  • Headquarteredin Copenhagen, Denmark but present globally.

  • Owned by the four founders and the global software company Sitecore.

  • Powerful team of 60+ social media marketing specialists ready to guide you to success.

  • 100+ strong partnerships with leading social networks, agencies and software providers.

  • 300+ enterprise clients and market leader in the Nordics.


Mobile is eating the world
Mobile is eating the world



Insightsanalyst

Content creator

Community manager

Advertiser

Moderator


Advertiser

Sales

Branding

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Pagename

Engagement

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JYSK LAUNCHES IN MULTIPLE MARKETS

DK + SE

Countries

GROW COMMUNITY

Objective

61.000 FANS

Result so far

”Komfo proves that Facebook is more than just likes. There is also money to be made from Facebook advertising.”

Anders Lunde

JYSK


GET THE JOB DONE!

17.500 employees

2.000 stores

35 countries

STRATEGY

Distribution of ownership

Leading by example

Trial and error

Information

Inspiration

Education

KPIs


Starting from scratch

March 4th 2013: 0 Fans

April 4th 2013: 17.000 Fans

STARTING FROM SCRATCH


Two nice guys with the same objective
TWO NICE GUYS WITH THE SAME OBJECTIVE

Tom Cruise

Jan Bøgh, CEO JYSK



It s not all about the money
IT’S NOT ALL ABOUT THE MONEY

User engagement

User engagement

Expert advice on sleeping

Crowdsourching

Sleepingrelatedfun and games


Results future
RESULTS / FUTURE





Make it relevant
MAKE IT RELEVANT




Lisbeth Chawes

Senior AccountExecutive, Komfo

[email protected]


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