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Commercial Notebooks Accessories 3-in-1 NAS Docking Station

Commercial Notebooks Accessories 3-in-1 NAS Docking Station. 3-in-1 NAS Docking Station Executive summary (1/4). Dock. Backup. Share. 1. 2. 3. HP 3-in-1 NAS Docking Station What?:

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Commercial Notebooks Accessories 3-in-1 NAS Docking Station

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  1. Commercial Notebooks Accessories3-in-1 NAS Docking Station

  2. 3-in-1 NAS Docking Station Executive summary (1/4) Dock Backup Share 1 2 3 • HP 3-in-1 NAS Docking Station • What?: • It is a HP Advanced Docking Station with an integrated 160GB hard drive and a Network Attached Storage (NAS) chipset that allows users to backup, restore and access data remotely and via the integrated 2 USB network ports, you can share everything in a network (printers, scanners, additional HDD) • Why?: • Expand further the already successful docking portfolio • Penetrate SMB market • Offer dedicated workgroup solution • Enter a new product segment (NAS) Dock Store Share HP Confidential

  3. 3-in-1 NAS Docking Station Executive summary (2/4) Dock Backup Share 1 2 3 Dock • Increase productivity with desktop computing and ergonomics • One step hot docking with full port replication and cable management Backup data • Prevent data loss and reduce down-time with regular system backups from anywhere you have access to the network • Perform either automatic or manual backups for ease and convenience, by the simple press of a button Share files and devices • Have secure, uninterrupted global access to data while away from the Office • Enhance work group collaboration, even with remote employees • Share any devices such as printers and scanners across a workgroup Dock Store Share HP Confidential

  4. 3-in-1 NAS Docking Station Executive summary (3/4) Business objectives Grow highly-profitable docking business by offering a third “common” docking station Provide an innovative “all-in-one” solution combining advanced docking capabilities with the benefits of Network Attached Storage (NAS) Provide a practical, innovative solution that helps to differentiate our products from the competition Customer Requirements Docking station for HP Business notebook Data backup and recovery solution Network drive for file storage and sharing Print server Dock Backup Share 1 2 3 Dock Store Share HP Confidential

  5. 3-in-1 NAS Docking Station Executive summary (4/4) Target Markets SMB type of businesses Product Features HP Advanced Docking Station, plus… Integrated 160GB SATA hard drive Broadcom BCM4781 NASoC chip HP Backup and Recovery Manager software No Competitors Price Point US$399 Recommended Street Price (exc. VAT) Great value for investment For US$399 you get single solution that combines several devices with a value of over US$600 Dock Backup Share 1 2 3 Dock Store Share HP Confidential

  6. Backup HP Confidential

  7. 3-in-1 NAS Docking Station Docking capabilities Desktop convenience • Desktop-equivalent ergonomics with HP Monitor Stand or HP Adjustable Notebook Stand and external keyboard & mouse • Port replication and cable management for easy docking and undocking of notebook Expandability • Integrated MultiBay II enables the use of optical drives or hard drives for convenient local backup solution • Six (6) USB 2.0 ports for attaching productivity-enhancing peripherals • Future expandability through ExpressCard HP Confidential

  8. 3-in-1 NAS Docking Station Data backup & recovery Easy and convenient data backup • Robust 160GB SATA hard drive provides ample storage for complete system backup • Network Attached Storage (NAS) enables convenient system backups from anywhere the drive is accessible • HP Backup and Recovery Manager software allows either automatic or manual backups for ease and convenience Data recovery • Ability to recover from a system problem and to retrieve files from backup are essential to data security • HP Backup and Recovery Manager restores files, folders, or an entire PC hard drive to prevent data loss and reduce down time HP Confidential

  9. 3-in-1 NAS Docking Station File sharing Secure access to information • Embedded NAS Configuration Utility allows administrator to set up and manage access to the network • Administrator can subdivide disk space into pools for individual users and can secure pools by creating encryption passwords Enhanced collaboration • Uninterrupted global access to a dedicated workgroup shared drive with public folders and files • Real-time creation, uploading/downloading and sharing of information for remote and traveling workgroup members Network print server capability • Ability to connect an HP printer to one of the two network USB ports and offer a convenient, readily-accessible network printer HP Confidential

  10. HP 3-in-1 NAS Docking Station Key component Features Customer benefit • Advanced docking capabilities • Network Attached Storage • Software components • Port replication & cable management • Six standard USB 2.0 ports (one powered) • MultiBay II & ExpressCard slots • 160GB 3.5” SATA hard drive • Broadcom BCM4781 NASoC chip • HP Backup and Recovery Manager • 2 network USB ports • HP Backup and Recover Manager • NAS Configuration Utility • Increase productivity with desktop computing and ergonomics • Attach productivity-enhancing peripherals • Enable future expansion • Prevent data loss and reduce down-time with system backups • Have secure, uninterrupted global access to data • Enhance work group collaboration • Connect a network printer • Perform either automatic or manual backups for ease and convenience • Set up and manage secure access to the network HP Confidential

  11. 3-in-1 NAS Docking Station Executive summary Launch : June 2006 Ramp Date: July 2006 Launch date & level Category & productreplaced Product name: 3-in-1 NAS Docking Station Code Name: K2, No product replacements Target Markets Lifecycle Target Markets: 100% SMB, Estimated obsolescence date: April 2008 Category: Best (under the good, better, best classification) What’s new Unique docking station with NAS, Network USB ports (print server or USB devices sharing, automated backup functionality) Compelling reason to buy Great value for money. Gives the benefit of the HP reliability in a multifunctional device (Dock – Share – Store) Retail Price Material Cost US$399 US$199 Key Competition HP proprietary solution, no direct competition HP differentiators HP proprietary solution, no direct competition HP Confidential

  12. 3-in-1 NAS Docking Station Key dates and geographical coverage Launch date Launch Date: June 6th, 2006 FCS (First customer ship – out from factory) date 6th June 2006 Blind CPL Full CPL Blind CPL: May 2006 Full CPL: June 2006 Expected obsolescence date April 2008 hp.com recom. publishing date 6th June 2006 hp.com retirement date February 2008 (date can still change as EOL date is not available yet) EM537AA#AB0 EM537AA#AB1 EM537AA#AB2 EM537AA#ABG EM537AA#ABJ EM537AA#UUF SKU numbers HP Confidential

  13. HP Backup and Recovery Manager • Can help prevent data loss and reduce down-time • Offers either automatic or manual backups for ease and convenience • Create factory software recovery CDs or DVDs • Backup and recover your system • Backup and recover individual files and folders • Create or manage restore points • Schedule recovery snapshots • Backup to and recover from secondary drives HP Confidential

  14. HP 3-in-1 NAS Docking Station Security Features Hardware security: • Using the integrated Kensington lock cavity, the lock secures… • Docking station • Notebook to docking station • Optional integrated MultiBay II drive • Internal 160GB hard drive Software security: • Administrator-managed user access • Password-protected files • 128 bit data encryption HP Confidential

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