Communicating With Your Customers. What They See and Hear. Why communicate with your customers?. Keeps us front of mind Provides customers with relevant information Makes the relationship profitable. Why communicate with your customers?.
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What They See and Hear
“The volume and value of communications keeps employees inspired, customers loyal [and] prospects engaged.”
- Don Rigby
Integrated MARCOM, Inc.
Almost 2/3 of customers who leave do so because of a feeling of indifference.
- Kathleen Begley, Ed. D.
Provides the customer with pertinent information
Gives detailed record
Customer understands what s/he is paying for
Forces frequent communication and
You can’t, overcommunicate with your customers!
Do you understand their goals and expectations?