Globalization. Today, unprecedented changes in communications, transportation, and computer technology have given the process new impetus. As globally mobile capital reorganizes business firms, it sweeps away regulation and undermines local and national politics. .
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Today, unprecedented changes in communications, transportation, and computer technology have given the process new impetus. As globally mobile capital reorganizes business firms, it sweeps away regulation and undermines local and national politics.
Globalization creates new markets and wealth, even as it causes widespread suffering, disorder, and unrest. It is both a source of repression and a catalyst for global movements of social justice and emancipation.
Throughout history, adventurers, generals, merchants, and financiers have constructed an ever-more-global economy.
McDonalds in Tokyo, Japan
McDonalds has become emblematic of globalization.
The Economist magazine uses the "Big Mac index" (the price of a Big Mac) as an informal measure of purchasing power parity among world currencies.
Thomas Friedman suggested that no countries with McDonald\'s would go to war with each other, a "rule" broken by the American bombing of Serbia. It remains a target of anti-globalization protesters worldwide.
Leicester Square, London 2004
An anti-McDonald\'s leafletting campaign in front of the McDonald\'s restaurant in Leicester Square, London, during the European Social Forum season, 16 October 2004.
As the world\'s largest fast-food company, McDonald\'s has been the target of criticism for allegations of:
- exploitation of entry-level workers,
- ecological damage caused by agricultural production and industrial processing of its products,
- selling unhealthy (non-nutritious) food,
- production of packaging waste,
- exploitative advertising (especially targeted at children),
- contributing to suffering and exploitation of livestock.
McDonald\'s historic tendency towards promoting high calorie foods such as French fries has earned it the nickname "the starchy arches".
The more we consume, the less we live
Un exemple McDonald’s.