CS155b: E-Commerce. Lecture 18: April 17, 2001 B2C E-Commerce (Continued) (Acknowledgement: Helen Chiang). Revenue Models for B2C. Sell goods and services and take a cut (just like B&M retailers). ( e.g., Amazon, E*Trade, Dell) Advertising
Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.
Lecture 18: April 17, 2001
B2C E-Commerce (Continued)
(Acknowledgement: Helen Chiang)
Discussion Point: Will online advertising survive the dot com crash and the unrealistic expectations? Will it stabilize as just one more “branding medium”?