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The Future of the Press: Challenges & Opportunities

The Future of the Press: Challenges & Opportunities. Amy Mitchell Deputy Director Pew Research Center’s Project for Excellence in Journalism asmitch@journalism.org. People Today are News Grazers. 92% get news from multiple platforms. But not Aimless Wanderers.

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The Future of the Press: Challenges & Opportunities

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  1. The Future of the Press:Challenges & Opportunities Amy MitchellDeputy Director Pew Research Center’s Project for Excellence in Journalism asmitch@journalism.org

  2. People Today are News Grazers 92% get news from multiple platforms

  3. But not Aimless Wanderers How Many News Sites Users Visit Daily

  4. News Online is Frequent… How Often Users gEt News or Information From Sources

  5. Social…Search-based… 56% begin with a news aggregator or portal

  6. …and Quick 3 minutes 6 seconds per session

  7. Going Mobile 26% of Americans access news on their cell phones

  8. Newspaper Circulation in Decline

  9. Print Advertising Revenue in Greater Decline

  10. Classified and Retail Advertising Tumbles

  11. Online Advertising Revenues Fall Short 1. Decoupling of News and Advertising 2. No Dollar for dollar value 3. 79% never click on ads from news sites

  12. Print Ads Account for 90% of Total Ad Revenue

  13. Newspaper Newsrooms Shrinking Staff down by more than 30% since 2000 $1.6 billion lost in print news budgets since 2006 ½ of states no longer have staff in D.C.

  14. Shrinking News Content

  15. New Experiments Partnerships Pro – Am Relationships Freelance Reporters Non-News Revenue STreams Saved by the Tablet?

  16. Journalism in the 21st Century Journalism as a service

  17. Eight Functions of Journalism 1. Authentication 2. A Watch Dog 3. Witness Bearer 4. Forum Leader 5. Sense Making 6. Smart Aggregation 7. Empowerer 8. Role Model

  18. The Future of the Press:Challenges & Opportunities Amy S. MitchellDeputy Director Pew Research Center’s Project for Excellence in Journalism Journalism.org asmitch@journalism.org

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