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Anti-Counterfeit Solutions | Neuro Tags

The counterfeiting market is growing rapidly. The consequences of these illegal practises are quite severe in terms of revenue-loss, health issues, and irreversible damages to brands.<br><br>In this scenario, digital anti-counterfeiting solutions have become the u2018go-to solutionu2019 for thwarting economic damages, health risks, online frauds, and a spate of other crimes. Globally, different types of anti-counterfeit packaging, both covert and overt, are preventing the counterfeiting of vulnerable products. Directly and indirectly, theyu2019re saving the lives and economic wellbeing of consumers.<br><br><br>

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Anti-Counterfeit Solutions | Neuro Tags

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  1. Anti-Counterfeit Solutions | Neuro Tags The counterfeiting market is growing rapidly. The consequences of these illegal practises are quite severe in terms of revenue-loss, health issues, and irreversible damages to brands. In this scenario, digital anti-counterfeiting solutions have become the ‘go-to solution’ for thwarting economic damages, health risks, online frauds, and a spate of other crimes. Globally, different types of anti-counterfeit packaging, both covert and overt, are preventing the counterfeiting of vulnerable products. Directly and indirectly, they’re saving the lives and economic wellbeing of consumers. Types of Anti-Counterfeit Packaging The anti-counterfeiting industry has many futuristic products to fight against fakes. The most popular of the lot being: Holograms – Ranking high on the list of conventional anti- counterfeiting solutions, holographic technology is independent of databases or anything else. Users find this solution for visual protection easy to use and identify. However, cheap holograms that can be easily imitated are flooding the marketplace. Therefore, this physical anti-counterfeit packaging technique is ineffective in current times; most often, it ends up perpetuate the counterfeiting. Luminescent topcoats – This analogue solution is also known for its ease of use. Not visible in broad daylight to the naked eye, it reveals patterns and colours when seen under UC light. This customizable and covert solution is difficult to imitate by counterfeiters. It helps secure electronics, luxury and pharmaceutical products across the entire value chain. On the other side of the anti-counterfeit packaging spectrum lie digital Unique QR Code, smart labels, track and trace, NFC, RFID, block chain, serialization technology and other solutions. It is essential to use the best combination of digital and physical solutions, like seals and labels, to learn how to combat anti-counterfeiting. With the threat of fake products evolving, these digital anti-counterfeiting packaging solutions have several advantages to their name.

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