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SNMP Toaster

SNMP Toaster. This presentation will probably involve audience discussion, which will create action items. Use PowerPoint to keep track of these action items during your presentation In Slide Show, hold down the control key and click the mouse button Select “Meeting Minder”

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SNMP Toaster

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  1. SNMP Toaster

  2. This presentation will probably involve audience discussion, which will create action items. Use PowerPoint to keep track of these action items during your presentation • In Slide Show, hold down the control key and click the mouse button • Select “Meeting Minder” • Select the “Action Items” tab • Type in action items as they come up • Click OK to dismiss this box • This will automatically create an Action Item slide at the end of your presentation with your points entered. The Last Mile Arms Race Simon Hackett Agile Communications / Internode simon@agile.com.au

  3. The Last Mile Arms Race • The problem space • The playing field • The players • The hidden battleground

  4. Fixed-site home/soho broadband • The speeds keep going up • The price charged keeps going down • Triple play may be needed to hold average revenue per user (ARPU) to a sustainable level in the future

  5. Main challenge is not technology • Moore’s law doesn’t apply to labour costs • Digging up the road is expensive • Hence the appeal of wireless, but… • … we’ll get to that

  6. What defines the playing field? • Our Designated Monopoly:- • Owns key infrastructure built from historic income sources that no longer exist • Resists access to that infrastructure by others • Constrains monopoly-coverage broadband speed to protect monpoly-rent income sources • E1, Frame Relay, ATM data services vs ADSL2+ • Foxtel vs VoD/IP-TV • Uses retail market price changes to damage competitors’ builds & damage wholesale market • $29.95/month - the ultimate two-edged sword

  7. The Would-Be Heroes • 3G wireless (and relatives) • Too expensive, too slow, too late • Mobile email and SMS isn’t broadband • Broadband over Powerlines • The Leyland P76 of broadband technology • Fibre to the Home • It works, just far too expensive to build • Labour costs main issue, not hardware costs

  8. Greenfields Challenges • Old habits die hard • Developers still giving the farm to Telstra • Education needed • Habits need to be changed • Few other triple-play enabled carriers (yet) • Telstra lobbying to excise FTTH from requirements to provide wholesale access to competitors.

  9. Brownfields Challenges • Multiple technologies for the local loop • All try to re-use existing infrastructure on ‘opportunistic’ basis. • One size does not fit all • Some geographic areas can’t be solved this way • The losers (‘blackspots’) often hard to solve economically • No USO for real broadband • ISDN is not broadband!

  10. The wireless magic bullet • Ever read these claims? • >2Mb/s to your mobile phone • Unfortunately, ‘one at a time, please’ • Wi-MAX will solve all broadband access challenges and usurp wired broadband • “real soon now” • Broadband over Powerlines will deliver 100 megabits to your home… • “real soon now” • … all despite the laws of both physics and economics tending to act against their success

  11. So where does wireless fit? • Direct relationship between screen size and bandwidth required • Inverse relationship between travel speed and screen size required

  12. Wireless Value is really Mobility

  13. Best weapons for target market • Hybrid Networks • Use the old stuff where you can • minimise cost, maximise reach • Build new only where you must • High speed backhaul paths to aggregation points

  14. Fibre to the Node • xDSL - The current winner (in .AU) • Fibre to Node, Copper to customer • Dedicated bandwidth per customer • Competition enabled by regulatory intervention • HFC - The niche player (in .AU) • Fibre to Node, Coax to customer • Shared bandwidth per customer • Insignificant new geographic expansion • Cable operators deny access to others

  15. ADSL advances • ADSL v1 (G.DMT) • Up to 8Mb/s • Telstra artificially constrain to 1.536 Mb/s. • ADSL2 (G.DMT.BIS) • Up to 12 Mb/s • Being deployed by Internode/Agile today • RE-ADSL2 mode for extended line range • ADSL2+ (G.DMTPLUS) • Up to 24 Mb/s • Spectrum-doubled ADSL2 • Will be deployed by Internode/Agile by circa June 2005

  16. ADSL performance chart

  17. The Star-Wars solution • Direct Fibre To The Home (FTTH) • Technical optimum for ultra-bandwidth ‘forever’ • Constraint is economics, not technology • Not about ‘more trials’; $$$ simply don’t add up. • Current customer income (even from the triple-play) has ARPU insufficient to fund FTTH overbuild in brownfields sites

  18. Bandwidth for the Triple Play • Triple-play services: • Voice (4 concurrent calls + o/head): 0.25Mb/s • 2 x 2-3Mb/s MPEG-4 HD-TV streams: 6Mb/s • Internet @ 5-10 Mb/s • Total 11-16 Mb/s • ADSL2+ can service this data rate for at circa 80% of the Australian population • FTTH business case awful before ADSL2+ • How much worse if <20% of the market is left?

  19. Backhaul: The secret war • The real war is for access to backhaul at pricing compatible with current retail pricing for broadband services • Without very low cost, very high availability, very high capacity backhaul, the war is lost before it even begins

  20. Backhaul already exists, but… • Telstra own it and protect access to it • Single Mode fibre to most exchanges • Sufficient bandwidth for ultra-broadband backhaul • Funded by their historically higher price points, and monopoly income base, for voice and data services over past decades • Older, higher, phone call rates • Older, higher, ISDN data rates • These income sources no longer exist • Insufficient potential income to fund overbuild • Especially true in context of regional/intra-state backhaul

  21. Some (potential) magic wands • ACCC intervention in backhaul pricing • Declared direct access to inter-exchange Fibre and/or: • Lower the ACCC price cap for Declared inter-exchange Transmission services • Telstra structural separation • Watch out… there goes that flying pig!

  22. Conclusions: Wired vs Wireless • Wired vs Wireless is the wrong battle • Its low cost backhaul that wins the war • Some specific areas can be fixed now, but… • We need a general solution for backhaul cost: • 1) Force it out of Telstra (ACCC intervention) • 2) Spend ‘nation building’ money to replicate it • 3) Convince > 1m broadband customers to double their current spend to change the world • I didn’t say it was easy :)

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