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Raleigh B2B Website. A Real-Time Website Accessing Movex. Barrie Timson Systems Manager. Movex Platform. Movex 12.5 RPG AS400 iseries 270 IBM OS 5.3. Business Requirement. Competitors were there already Our call centre of 12 order take staff =business cost

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raleigh b2b website

Raleigh B2B Website

A Real-Time Website Accessing Movex

Barrie Timson

Systems Manager

movex platform

Movex Platform

  • Movex 12.5 RPG
  • AS400 iseries 270
  • IBM OS 5.3
business requirement

Business Requirement

  • Competitors were there already
  • Our call centre of 12 order take staff =business cost
  • Wish to improve customer service
  • Reduce waiting times for representative
solutions considered

Solutions Considered

  • MovexWebshop Module
  • ISP-based
  • MRC

Reasons For Selecting MRC

  • Lower Cost
  • Greater Flexibility
  • Implementation timescales
  • iSeries-Specific Solution
  • Experience of Movex
  • No iSeries upgrade required
initial requirements phase 1

Initial Requirements – Phase 1

  • Must have Raleigh look & feel
  • Real-time Movex-based pricing
  • Real-time Stock Availability
  • Real-time order entry to Movex
  • Add-on selling
    • Mixed Qty discounts, Qty thresholds
  • Security
    • To specific product lists
    • To see prices
    • To place orders
  • Multiple ways to add to basket(Quick Order, Product Search, File Upload (Epos)
  • Account & order history details
  • Volumes: 2,000 Customers
  • Product Range 9000 parts & 1100 bikes
initial requirements phase 2

Initial Requirements – Phase 2

  • New Raleigh graphics – look & feel
  • EPOS upload
  • Improved product searches
  • Better navigation
  • Promotional activity
  • Increased use of graphics
  • Favourites capability
version 1 3 years ago

Version 1 – 3 Years Ago

  • Good Functions
  • But Looks Tired
version 2 march 2010

Version 2 – March 2010

  • Same
  • Underlying
  • Functions
  • New Look
  • & Feel
  • New Functions
hardware set up

Hardware Set-up

Firewall

ISP

Blade

Server

Windows Server 2008

Apache Tomcat

MRC m-Power

JDK 1.6

iSeries

Movex V12.5

OS400 V5R3

initial screen

Initial Screen

  • Secure Log-On
  • Different user
  • levels:
  • Payer/Branch
home page

Home Page

  • Header-Menu
  • Side-Menu
  • Main Body
  • Adverts
product list pages

Product List Pages

  • Dynamic Filter
  • “Your Price”
  • Stock
  • Availability
  • More Details
  • Prices On/Off
  • Printer-Friendly
  • Images
product detail pages

Product Detail Pages

  • Images
  • Qty Discounts
  • Mxd Qty Disc’s
  • Alternate Items
  • Related Items
shopping basket 1

Shopping Basket - 1

  • Qty Discounts
  • Mxd Qty Disc’s
  • Checkout
  • Del. Charges
shopping basket delivery charge calculation

Shopping Basket – Delivery Charge Calculation

  • Complex
  • Calculations
  • Uses Movex
  • Data
  • Also
  • Uses MRC
  • Data Tables
quick order entry

Quick Order Entry

  • Direct to
  • Basket
quick search

Quick Search

  • Searches Only
  • “Your” Items
shopping basket upload browse

Shopping Basket Upload – Browse

  • From EPOS
  • Systems
  • Or From .XLS
shopping basket upload results

Shopping Basket Upload - Results

  • Item Checks
  • Qty Changes
shopping basket upload proceed

Shopping Basket Upload - Proceed

  • Add Valid
  • Lines to
  • Basket
checkout screen 1

Checkout – Screen 1

  • Multiple
  • Delivery
  • Methods
checkout screen 2

Checkout – Screen 2

  • Address info
  • PO #
  • Send to
  • e-Collaborator
  • Select
  • Payer/Branch
favourites

Favourites

  • Multiple Lists
  • Easily
  • Maintained
  • By Customers
service parts

Service Parts

  • Item Groups
new products

New Products

  • By Category
clearance lines

Clearance Lines

  • Real-Time
promotions xmas

Promotions - Xmas

  • Targets
  • Incentive
  • Rewards
  • Real-Time
  • Tracking
downloads

Downloads

  • Marketing
  • Material
my account statements

My Account - Statements

  • Real-Time
  • Statements
contact us

Contact Us

  • Multiple
  • Routes
the results

The Results

  • Now 60% of trade order-take is placed on-line
  • Customer-Service improvements
  • - Phone & web-based methods
  • - Call answer-times from 30 seconds to 2.5 seconds
  • Major account (Halfords,JJB Sports, Go Outdoors) log-ins
  • Customer retention loyalty
  • Major brands work more closely with Raleigh
  • Web site evolves with the business
  • - Favourites was a customer’s suggestion
  • Parts turnover up 20% in last 2 years
  • Profits improved
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