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Web 2.0: Internet Marketing for Non-Profit Organizations. May 5 th , 2011. .com. The World Wide Web Roadmap. WEB 4.0. Sensors to gather information. Learning Web. WEB 3.0. Profile creation based on behaviors and activities. Artificial Intelligence Modular web applications

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Web 2 0 internet marketing for non profit organizations

Web 2.0: Internet Marketing for

Non-Profit Organizations

May 5th, 2011


Web 2 0 internet marketing for non profit organizations

.com

The World Wide Web Roadmap

WEB 4.0

  • Sensors to gather information

Learning Web

WEB 3.0

  • Profile creation based on behaviors and activities

  • Artificial Intelligence

  • Modular web applications

  • Advanced computer graphics

WEB 2.0

Semantic Web

  • Information sharing

  • Participation

  • Web based communities

  • Peer to peer

  • Personal blogs

  • Word of mouth

  • The Intelligent Web

  • Natural Language processing

  • Integration and combination of data

Social Networks

  • Web site connectivity to database application (s)

  • Video sharing

  • Social Media

  • User Generated Content

WEB 1.0

  • Read-only material

  • Online Guest books

  • Client-server

  • Personal pages

  • Advertising

Static


Web 2 0 internet marketing for non profit organizations

Understanding the new media


Web 2 0 internet marketing for non profit organizations

Marketers doing marketing

Tradeshows

Conferences

Telemarketing

Direct mailing

Print Ads

Flyers , Brochures

TV and Radio ads


Web 2 0 internet marketing for non profit organizations

People blocking marketing

SPAM

Caller displays

New technology

Blocked numbers

No ads radio

No ads television


Web 2 0 internet marketing for non profit organizations

Internet Marketing objectives


Web 2 0 internet marketing for non profit organizations

The Social Network Landscape


Web 2 0 internet marketing for non profit organizations

Internet Marketing and web 2.0 Communications

Internal

Blog

Direct

Communications

Other

blogs

Video

websites

Social

Networks

Viral

Marketing

Your Web 2.0

Website

Articles

repositories

Other

Websites

Back links

RSS Feeds


Web 2 0 internet marketing for non profit organizations

What is Search Engine Optimization

Top 10 SEO Techniques

Domain Names

Keyword Phrases

Keyword Density

Bad Techniques

Title & Meta Description Tag

Meta Keywords Tag

Site Map

Site Design

Separate Content & Presentation

Robots.txt File


Web 2 0 internet marketing for non profit organizations

How does Google Work?

Search Engine Database

Qwerty uioplkjhgfdsazxcvbnmkloujhdythsarth sh ncdtosneyqwetashuencodinuytslpaldjsjyispla

Qwerty uioplkjhgfdsazxcvbnmkloujhdythsarth sh ncdtosneyqwetashuencodinuytslpaldjsjyispla

Qwerty uioplkjhgfdsazxcvbnmkloujhdythsarth sh ncdtosneyqwetashuencodinuytslpaldjsjyispla

Qwerty uioplkjhgfdsazxcvbnmkloujhdythsarth sh ncdtosneyqwetashuencodinuytslpaldjsjyispla

Qwerty uioplkjhgfdsazxcvbnmkloujhdythsarth sh ncdtosneyqwetashuencodinuytslpaldjsjyispla

Rank first in the first page

3 criterias to be number 1


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

1- Your Internal Blog


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

Blogs

Direct

Communications

Your web 2.0

website

Video

Websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

2- Other Blogs


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

Websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

3- Video websites


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

  • You – 1

  • Your Friends – 5

  • Their Friends – 25

  • And so on...125

  • 625

  • 3,125

  • 15,625

  • 78,125

  • 390,625

  • 1,953,125

4- Viral Marketing


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

5- Other websites


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

6- Rss Feeds


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

BackLinks

RSS Feeds

Internet Marketing and web 2.0 Communications

7- BackLinks


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

8- Articles repositories


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

9- Social Networks


Web 2 0 internet marketing for non profit organizations

Internal Bloga

Other

blogs

Direct

Communications

Your web 2.0

website

Video

websites

Social

Networks

Articles

repositories

Viral

Marketing

Other

Websites

Back links

RSS Feeds

Internet Marketing and web 2.0 Communications

10- Direct Communications


Web 2 0 internet marketing for non profit organizations

Internet Marketing Action Plan


Web 2 0 internet marketing for non profit organizations

Youtube Bounceback

Second biggest Search Engine

28.1% of all searches in the Google network happened on Youtube


Web 2 0 internet marketing for non profit organizations

Youtube Bounceback

What does all that stuff mean?


Web 2 0 internet marketing for non profit organizations

Youtube Bounceback

What to do to rank higher and get more traffic?

The higher you get, the more traffic you will get


Web 2 0 internet marketing for non profit organizations

Push Send and get traffic

E-mail marketing

Get people to open your e-mails…HOW?

Get people to take action after they open your mail?


Web 2 0 internet marketing for non profit organizations

Facebook 2010 Yearbook


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

Facebook Push


Web 2 0 internet marketing for non profit organizations

How does Twitter work?


Web 2 0 internet marketing for non profit organizations

How does Twitter help you?


Web 2 0 internet marketing for non profit organizations

How to find the right people on Twitter?

How to get people to follow you?


Web 2 0 internet marketing for non profit organizations

Thank You

Byron Biggs

Chief Executive Officer

Mayday Global Solutions Inc.

Office: (514) 400-7775

Mobile: (514) 502-6752

[email protected]

www.e-mayday.com

Visit our

Internet Marketing Platform


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