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Michigan Center for Rural Health. Report of 2011 Activities. MCRH. Our Vision: “The Michigan Center for Rural Health will be universally recognized as the center for expertise for rural health in Michigan through creative and visionary education, service, and research.”

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Michigan center for rural health

Michigan Center for Rural Health

Report of 2011 Activities


  • Our Vision: “The Michigan Center for Rural Health will be universally recognized as the center for expertise for rural health in Michigan through creative and visionary education, service, and research.”

  • Our Mission: “To coordinate, plan, and advocate for improved health for Michigan’s rural residents and communities.”

Mcrh history
MCRH History

  • Formed in 1991 as part of a nation-wide federal and state initiative to recognize importance of rural health care.

  • Granted 501(c)(3) not-for-profit status by Internal Revenue Service in 1994.

  • Offices located on Michigan State University campus.

  • Governed by Board of Directors with representatives from state-wide organizations and state government departments.

Mcrh staffing

Six full-time employees

Executive Director

Recruitment & Retention Services Coordinator

Hospital Programs Manager

Education & Communication Coordinator

Program Assistant

Two Administrative Assistants (both MSU students)

MCRH Staffing

Mcrh program areas
MCRH Program Areas

  • Communication and Education

  • Hospital Programs

  • Recruitment and Retention Services

  • Emergency Medical Services

Communication and education
Communication and Education

  • Conferences

    • Annual Rural Health

    • CAH conference

  • Workshops, Newsletters and Listservs

  • Grand Rounds

    • In 2011, there were 39 one-hour videoconferenced topics in arthritis, geriatric, psychiatry, nursing, pharmacy, EMS, and social work broadcast to a total of 3,345 providers.

  • Michigan Health Alert Network (MIHAN)

    • A web-based health alert network system for hospitals, local public health agencies, and certified rural health clinics.





Increase in G.R. Participant Numbers





Growing Education Opportunities Throughout Rural Michigan





Increase in # of G.R. Sessions Offered





Growing Education Opportunities Throughout Rural Michigan

Video conferencing sites
Video-conferencing Sites

Video-conference process for presentation of program from MSU to REMEC Telehealth Network, UPTN, and SW Telehealth Network.


Traverse City


Grand rounds
Grand Rounds

1 of 2 videoconference rooms we use. Room 204 CAS.

Hospital programs
Hospital Programs

  • Michigan Medicare Rural Hospital Flexibility Program

    • Provides services to Critical Access Hospitals and their communities (Quality Network, Financial Benchmarking Project, Board of Directors Education, HIT readiness analysis).

    • There are 35 Critical Access Hospitals in Michigan.

Performance quality improvement
Performance/Quality Improvement

34 CAHs received Michigan Rural Health Quality Improvement Award for calendar year 2008. Partnered with MPRO.

Inpatient Clinical Performance.

Emergency Room Transfers (7 measures).

Quality performance improvement
Quality/Performance Improvement

CAH - CFO Financial Benchmarking Group.

22 CAHs participating.

Collect & compare relevant CAH financial data.

Acute Care, OR, Lab, Radiology and ED.

Recruitment and retention services
Recruitment and Retention Services

  • Objective: “To be a single point of contact to rural facilities with questions regarding recruitment, retention, medical staff development, loan repayment and visa or contract issues.

  • Advocates for recruitment initiatives to improve access to care in rural Michigan.

  • Assists rural communities by offering:

    • Physician recruitment assistance to place physicians in rural Michigan.

    • Primary Care Community Medical Staff Needs Analysis.

    • Presentations of rural health care opportunities.

    • NHSC, State Loan Repayment, and contract review.


  • EMS Education via teleconferences (221 people).

  • Online Medical directors course.

  • Bi-Monthly Newsletter.

Ems education
EMS Education

In 2009, 49 EMS agencies participated in the EMS Education series.

Ems education1
EMS Education

  • 4 sessions held quarterly, with an extra session relating to the H1N1 epidemic.

  • 222 participants with 152 receiving continuing education credits.

  • Technology upgrade.

State rural health plan
State Rural Health Plan

  • Implementing Access to Care and Recruitment/Retention of Provider objectives at conferences and through partnerships.

  • Healthy Lifestyle Community Matching Grant program through legislature (12 grants).

  • Healthy Lifestyle Community Matching Grant program through BC/BS Social Mission Department (12 grants).

Healthy lifestyles community grant program
Healthy Lifestyles Community Grant Program

  • A matching community grant program for the Healthy Lifestyles section.

  • $5,000 to twelve communities.

  • Community matches the amount to create a $10,000 Healthy Lifestyles project.

Healthy lifestyles legislature funded
Healthy Lifestyles– legislature funded

  • September 2008-October 2009

  • Twelve Communities

2008-2009 Legislative Grantees

Healthy lifestyles legislature funded1
Healthy Lifestyles – legislature funded

  • 4,201 rural residents were involved in various Healthy Lifestyle programs (mileage clubs, weight loss contests).

  • 564 children received health screenings.

  • 1,428 people attended “Health Fairs.”

  • 26 health care providers received education on discussing healthy lifestyles with their patients.

  • 17 schools introduced either the Exemplary Physical Education Program, Michigan Model for Health Curriculum or the Coordinated School Health Program.

  • 2,182 community members received fact sheets or newsletter.

Other healthy lifestyle grants in progress
Other Healthy Lifestylegrants in progress

  • 6 Legislative Grants from FY 08/09 (final report due September 2010).

  • 12 BC/BS Foundation (final report due April 2010).

  • Money has been appropriated for fourteen (14) Healthy Lifestyle grants in FY 09/10.

New for 09 10
New for 09/10

  • SEARCH: Students/Residents Experiences and Rotations in Community Health.

  • M-CEITA: Michigan Center for Expanding Information Technology Advancement.

  • Rural OsteoChamps.